<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[D/REZZED News from Clownfish TV]]></title><description><![CDATA[Pixels, Pop Culture, and the Paranormal! We're an independent, opinionated entertainment news site covering Video Games, Tech, Comics, Movies, Anime, High Strangeness, and more. We strive to be balanced, based, and apolitical. Part of Clownfish TV.]]></description><link>https://drezzed.clownfishtv.com</link><image><url>https://substackcdn.com/image/fetch/$s_!SSdS!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffb02a6-6d5b-4b76-bb6c-a5787c7168cb_400x400.png</url><title>D/REZZED News from Clownfish TV</title><link>https://drezzed.clownfishtv.com</link></image><generator>Substack</generator><lastBuildDate>Sat, 11 Jul 2026 06:23:29 GMT</lastBuildDate><atom:link href="https://drezzed.clownfishtv.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[WebReef Media]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[drezzed@substack.com]]></webMaster><itunes:owner><itunes:email><![CDATA[drezzed@substack.com]]></itunes:email><itunes:name><![CDATA[Clownfish TV]]></itunes:name></itunes:owner><itunes:author><![CDATA[Clownfish TV]]></itunes:author><googleplay:owner><![CDATA[drezzed@substack.com]]></googleplay:owner><googleplay:email><![CDATA[drezzed@substack.com]]></googleplay:email><googleplay:author><![CDATA[Clownfish TV]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[Ex-Blizzard boss Mike Ybarra has one big fear about Sony killing PlayStation discs]]></title><description><![CDATA[A former Blizzard president and Xbox exec just weighed in on Sony ditching physical PlayStation discs, and while he&#8217;s not against going digital, he has one serious worry: that gamers will be left fearing their purchases could stop working.]]></description><link>https://drezzed.clownfishtv.com/p/ex-blizzard-boss-mike-ybarra-has</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/ex-blizzard-boss-mike-ybarra-has</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 18:18:29 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!2RR6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!2RR6!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!2RR6!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg 424w, https://substackcdn.com/image/fetch/$s_!2RR6!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg 848w, https://substackcdn.com/image/fetch/$s_!2RR6!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!2RR6!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!2RR6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg" width="3072" height="2078" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:2078,&quot;width&quot;:3072,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:1412429,&quot;alt&quot;:&quot;r/Overwatch - What happens to people who buy this not knowing?&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="r/Overwatch - What happens to people who buy this not knowing?" title="r/Overwatch - What happens to people who buy this not knowing?" srcset="https://substackcdn.com/image/fetch/$s_!2RR6!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg 424w, https://substackcdn.com/image/fetch/$s_!2RR6!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg 848w, https://substackcdn.com/image/fetch/$s_!2RR6!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!2RR6!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa3444729-55e3-4a57-bbfc-f907de10ee2c_3072x2078.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>A former Blizzard president and Xbox exec just weighed in on Sony ditching physical PlayStation discs, and while he&#8217;s not against going digital, he has one serious worry: that gamers will be left fearing their purchases could stop working. Here&#8217;s his warning, and his surprisingly bold fix.</strong></em></p><p>As <strong>Sony</strong> moves to kill physical <strong>PlayStation</strong> discs, a major industry veteran has stepped in with a warning, and some genuinely interesting ideas.</p><p><strong>Mike Ybarra</strong>, the former president of <strong>Blizzard</strong> and a longtime <strong>Xbox</strong> executive, shared his thoughts on the all-digital future, and while he&#8217;s not opposed to it, he has one big fear. Here&#8217;s what he said, and the bold solution he&#8217;s pitching to fix it.</p><div id="youtube2-gPWgzAw55ps" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;gPWgzAw55ps&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/gPWgzAw55ps?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h2>Ybarra&#8217;s one big fear</h2><p>Let&#8217;s start with his core concern, because it cuts to the heart of the whole debate.</p><p>Reacting to Sony&#8217;s announcement that it&#8217;ll stop making physical PlayStation game discs in 2028, Ybarra zeroed in on the thing that worries him most: that in a digital-only world, players will constantly wonder whether the games they <em>paid for</em> will still work down the road.</p><p>As he put it, gamers <strong>&#8220;can&#8217;t live in a world of fear if our games will work in the future or not.&#8221;</strong> </p><p>That&#8217;s the crux of the anti-digital anxiety, when you own a disc, you know it&#8217;ll play. When you &#8220;own&#8221; a digital license, you&#8217;re trusting that a company&#8217;s servers and storefronts will keep your purchases alive indefinitely. And history hasn&#8217;t always been reassuring on that front.</p><h2>He&#8217;s not actually anti-digital, though</h2><p>Here&#8217;s what makes his take more nuanced than a simple rant.</p><p>Ybarra isn&#8217;t some anti-digital crusader. He acknowledged that the shift away from physical media was probably inevitable, saying he&#8217;<strong>s &#8220;sad to see this happening across the entire gaming industry&#8221;</strong> but figured <strong>&#8220;it was going to happen at some point, I just didn&#8217;t think it would be this soon.&#8221;</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!SqAn!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!SqAn!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg 424w, https://substackcdn.com/image/fetch/$s_!SqAn!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg 848w, https://substackcdn.com/image/fetch/$s_!SqAn!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!SqAn!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!SqAn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Overwatch&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Overwatch" title="Overwatch" srcset="https://substackcdn.com/image/fetch/$s_!SqAn!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg 424w, https://substackcdn.com/image/fetch/$s_!SqAn!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg 848w, https://substackcdn.com/image/fetch/$s_!SqAn!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!SqAn!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F25f72d23-fc6a-4df5-b212-3a6a9473b4ed_1920x1080.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>He even got a little sentimental about what&#8217;s being lost, noting that future generations will miss the special experience of unwrapping a physical game on Christmas morning or a birthday, then playing it immediately, instead of waiting hours for a download. </p><p>Coming from a former platform-holder executive, that&#8217;s a notably human, fan-first perspective.</p><h2>His bold fix: let people resell digital games</h2><p>Rather than just complaining, Ybarra pitched real solutions, and one is a bombshell. He proposed that platform holders create an <strong>open marketplace for used digital games</strong>, where players could resell games they&#8217;ve finished to other players &#8220;for store credit or cash,&#8221; with the platform (Sony, Microsoft, etc.) taking a cut of each sale.</p><p>That&#8217;s a huge idea, because it would bring the beloved used-game market into the digital age, something publishers have fought against for years. Ybarra knows it&#8217;s controversial, admitting: &#8220;Game developers will not like this, but being consumer friendly has to go both ways here. A used game marketplace is a must have in my view.&#8221;</p><h2>His other asks for the industry</h2><p>Here&#8217;s the rest of his wishlist for a digital future done right.</p><p>Beyond the resale marketplace, Ybarra laid out a few more things he wants platform holders to commit to:</p><ul><li><p><strong>A &#8220;digital promise.&#8221;</strong> A guarantee to players that the games they buy will keep working and stay accessible for the long haul, so nobody has to live in that &#8220;fear&#8221; he described.</p></li><li><p><strong>Public digital libraries.</strong> He wants your game collection to be viewable by others, the way achievements and trophies are, bringing back some of the pride of &#8220;showing off&#8221; a collection that physical shelves used to provide.</p></li><li><p><strong>Clear communication.</strong> He urged console makers to actually explain what this all-digital future looks like, instead of leaving players guessing.</p></li></ul><p>His bottom-line message to the platform holders: &#8220;All of this is possible. Make your platform the best place to play.&#8221;</p><h2>Why his voice matters here</h2><p>Ybarra isn&#8217;t a random commentator, he ran Blizzard and spent years as a top Xbox executive, so he understands the platform-holder side of this better than almost anyone. When someone who&#8217;s sat in those rooms says the industry needs to do more to earn players&#8217; trust in a digital world, it lands differently than typical online outrage.</p><p>His take also lines up with what game preservationists have been saying. Just this week, the Video Game History Foundation warned that the industry needs &#8220;real preservation solutions&#8221; for digital games. Ybarra&#8217;s &#8220;digital promise&#8221; is basically the consumer-facing version of that same demand: if you&#8217;re going to take away the disc, you&#8217;d better guarantee what replaces it.</p><h2>Mike Ybarra on Sony killing discs: what he actually wants</h2><p>Ex-Blizzard boss Mike Ybarra&#8217;s response to Sony ending physical PlayStation discs isn&#8217;t a simple &#8220;this is bad&#8221;, it&#8217;s more useful than that. He accepts digital is the future, but insists the industry can&#8217;t just take away physical ownership without giving players real guarantees in return: a promise their games will keep working, an official way to resell digital purchases, and honest communication about what&#8217;s coming.</p><p>It&#8217;s one of the most level-headed takes to come out of this whole controversy, from someone who genuinely knows how the sausage gets made. Whether Sony, Microsoft, or Nintendo actually listen is another question entirely. </p><p>But Ybarra&#8217;s core point is hard to argue with: if companies want us to give up the security of a disc on the shelf, they need to make the digital alternative something we can actually trust. </p><p>Take away the box, sure, but you&#8217;d better replace it with a promise worth keeping.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>GamesRadar+</em> (July 2026), the primary source, verified for Mike Ybarra&#8217;s social-media reaction to Sony ending physical PlayStation discs (the &#8220;can&#8217;t live in a world of fear if our games will work in the future or not&#8221; quote, the &#8220;sad to see this happening... didn&#8217;t think it would be this soon&#8221; comment, the used-digital-game marketplace proposal with the &#8220;game developers will not like this, but being consumer friendly has to go both ways&#8221; line, the public-libraries and clearer-communication asks, and the &#8220;make your platform the best place to play&#8221; closer)</p></li><li><p><em>iXBT Games</em> (July 2026), verified for Ybarra&#8217;s &#8220;digital promise&#8221; concept guaranteeing long-term access to purchased games, his point about future generations losing the physical-unwrapping experience (Christmas/birthdays), and his background as former Blizzard president and Microsoft/Xbox executive</p></li><li><p><em>GameSpot and Noisy Pixel</em> (July 2026), verified for the broader industry reaction context (iam8bit, GameFly, Retroware, and the Video Game History Foundation&#8217;s Frank Cifaldi calling for &#8220;real preservation solutions&#8221;), tying Ybarra&#8217;s &#8220;digital promise&#8221; to the wider preservation and consumer-rights debate</p></li></ul>]]></content:encoded></item><item><title><![CDATA[PlayStation is offering 50% off to people canceling PS Plus in protest]]></title><description><![CDATA[As gamers cancel PlayStation Plus to protest Sony&#8217;s disc-free future, many are being hit with rare 50%-off retention offers on the way out.]]></description><link>https://drezzed.clownfishtv.com/p/playstation-is-offering-50-off-to</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/playstation-is-offering-50-off-to</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 18:13:39 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!1m9X!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!1m9X!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!1m9X!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png 424w, https://substackcdn.com/image/fetch/$s_!1m9X!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png 848w, https://substackcdn.com/image/fetch/$s_!1m9X!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png 1272w, https://substackcdn.com/image/fetch/$s_!1m9X!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!1m9X!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png" width="1080" height="704" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:704,&quot;width&quot;:1080,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:114718,&quot;alt&quot;:&quot;50% off 3 months ps plus extra when you try to cancel your subscription. :  r/PlayStationPlus&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="50% off 3 months ps plus extra when you try to cancel your subscription. :  r/PlayStationPlus" title="50% off 3 months ps plus extra when you try to cancel your subscription. :  r/PlayStationPlus" srcset="https://substackcdn.com/image/fetch/$s_!1m9X!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png 424w, https://substackcdn.com/image/fetch/$s_!1m9X!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png 848w, https://substackcdn.com/image/fetch/$s_!1m9X!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png 1272w, https://substackcdn.com/image/fetch/$s_!1m9X!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0846deee-68ab-45a7-8d49-3efce85d7831_1080x704.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>As gamers cancel PlayStation Plus to protest Sony&#8217;s disc-free future, many are being hit with rare 50%-off retention offers on the way out. But is Sony really scrambling to bribe them back? The truth is more mundane, and more ironic. Here&#8217;s what&#8217;s actually happening.</strong></em></p><p>The backlash against <strong>Sony</strong>&#8216;s disc-free future has fans doing more than just complaining, some are canceling their <strong>PlayStation Plus</strong> subscriptions in protest. And on their way out the door, many are being met with a surprising offer: a steep discount, up to <strong>50% off</strong>, to stay.</p><p>It&#8217;s led to a popular narrative that Sony is desperately bribing angry customers to keep them from leaving. But the real story is a little more mundane, and honestly, a lot more ironic. Here&#8217;s what&#8217;s actually going on.</p><div id="youtube2-b5eMMmWB3dk" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;b5eMMmWB3dk&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/b5eMMmWB3dk?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h2>What players are seeing</h2><p>Let&#8217;s start with what&#8217;s real.</p><p>Following Sony&#8217;s announcement that it will stop producing physical PlayStation game discs in January 2028, a protest movement kicked off, with frustrated fans encouraging each other to cancel PlayStation Plus. But users who click that cancel button are reporting something unexpected: retention offers with significant discounts.</p><p>According to reports gathered by <em>PlayStation LifeStyle</em> from a viral Reddit thread, the deals include:</p><ul><li><p><strong>Up to 50% off</strong> three months of PS Plus Extra</p></li><li><p><strong>25% to 33% off</strong> annual Premium subscriptions</p></li></ul><p>These are genuinely rare offers. Sony almost never gives discounts to <em>current</em> subscribers, its promotions usually target brand-new or long-lapsed accounts. So seeing 50% off pop up is legitimately unusual, and it&#8217;s easy to see why people assumed it was a panic move.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!KsHE!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!KsHE!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png 424w, https://substackcdn.com/image/fetch/$s_!KsHE!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png 848w, https://substackcdn.com/image/fetch/$s_!KsHE!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png 1272w, https://substackcdn.com/image/fetch/$s_!KsHE!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!KsHE!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png" width="1080" height="1445" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/ddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1445,&quot;width&quot;:1080,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:174135,&quot;alt&quot;:&quot;50% off 3 months ps plus extra when you try to cancel your subscription. :  r/PlayStationPlus&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="50% off 3 months ps plus extra when you try to cancel your subscription. :  r/PlayStationPlus" title="50% off 3 months ps plus extra when you try to cancel your subscription. :  r/PlayStationPlus" srcset="https://substackcdn.com/image/fetch/$s_!KsHE!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png 424w, https://substackcdn.com/image/fetch/$s_!KsHE!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png 848w, https://substackcdn.com/image/fetch/$s_!KsHE!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png 1272w, https://substackcdn.com/image/fetch/$s_!KsHE!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fddbb40ab-3fae-4b52-bf8f-44001dd27649_1080x1445.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>But is Sony really &#8220;panicking&#8221;? Probably not</h2><p>Here&#8217;s the important reality check.</p><p>As tempting as it is to picture Sony executives frantically hitting a &#8220;give them discounts!&#8221; button, that&#8217;s very likely not what&#8217;s happening. Multiple outlets, including the very site that first reported the trend, have poured cold water on that idea.</p><p>Automated retention discounts are standard practice across the entire subscription industry. Streaming services, apps, and platforms like Patreon routinely show you a discount the moment you try to cancel, it&#8217;s a bog-standard &#8220;please stay&#8221; algorithm, not a special event. </p><p>As <em>PlayStation LifeStyle</em> itself put it, they &#8220;doubt that this 50% offer has anything to do with Sony trying to placate players,&#8221; even if the timing is curious. Others noted plainly that Sony &#8220;has not announced a public retention campaign tied to the disc decision.&#8221;</p><p>In other words: these coupons were very likely <em>always</em> there, sitting in the cancellation flow. The disc backlash didn&#8217;t create them. It just sent a flood of people to the cancel button all at once, and <em>that&#8217;s</em> what made the offers suddenly visible and viral.</p><div id="youtube2-l9QEFkDfjYg" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;l9QEFkDfjYg&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/l9QEFkDfjYg?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h2>The irony: taking the deal defeats the protest</h2><p>Here&#8217;s the genuinely funny part.</p><p>If you&#8217;re canceling PlayStation Plus specifically to protest the death of physical discs, then accepting a half-price coupon to <em>stay subscribed</em> completely defeats the purpose. As one outlet bluntly put it, taking the discount tells Sony&#8217;s corporate metrics that your entire ideological stand on game ownership is worth, roughly, twenty bucks.</p><p>For a boycott to mean anything, people have to actually walk away. A retention algorithm is designed to exploit exactly that moment of hesitation, to catch you when you&#8217;re annoyed but not <em>quite</em> annoyed enough to give up the savings. So the very tool making headlines as &#8220;Sony bribing fans&#8221; is really just a reminder of how these protests tend to fizzle: the outrage is real, but a good coupon is often realer.</p><h2>The flip side: a genuine loophole for casual players</h2><p>If you&#8217;re <em>not</em> part of the boycott, this is actually great news for your wallet. For casual players who have no intention of leaving PlayStation but are tired of PS Plus prices creeping up (the service has seen multiple price hikes), this is a legitimate money-saving trick. Simply starting the cancellation process to see if Sony offers you a discount is a low-effort way to potentially knock 25-50% off your bill.</p><p>Just know the fine print: the discount typically only applies to the next billing cycle (three months or a year), after which the price returns to normal unless you turn off auto-renewal. And not everyone gets an offer, it appears to be targeted by account.</p><h2>The backlash isn&#8217;t slowing down</h2><p>Whether or not the coupons are a deliberate response, the anger driving them is very real and still growing. The &#8220;Don&#8217;t Kill the Disc&#8221; petition, started by Canadian retailer PnP Games, has rocketed past <strong>200,000 signatures</strong>, more than doubling in just a couple of days. The core complaint remains about ownership: the fear that an all-digital future means players are just renting licenses that can vanish, rather than owning games they can keep, lend, or resell.</p><p>Sony, for its part, has shown no signs of reversing course, it&#8217;s reportedly already repurposed disc-production facilities, and has quietly returned to posting on social media after a brief silence. The company clearly anticipated backlash and decided the long-term savings were worth it.</p><h2>PlayStation&#8217;s 50% discounts: what it comes down to</h2><p>So, is Sony handing out 50%-off coupons to stop a rage-quit exodus? Not exactly. The far more likely explanation is that a standard, pre-existing retention algorithm is simply being triggered <em>en masse</em> by a wave of protest cancellations, and getting mistaken for a targeted response. The discounts are real; the &#8220;Sony is panicking&#8221; narrative is mostly projection.</p><p>The whole episode is a neat little snapshot of the modern console war: players furious about losing ownership, a company betting they&#8217;ll stay anyway, and an automated coupon quietly proving the company might be right. If you&#8217;re protesting, don&#8217;t take the bribe. And if you&#8217;re not? Well, you might as well grab the discount.</p><p>Either way, the real fight, over whether you truly own what you buy, is still very much on.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>PlayStation LifeStyle and Push Square</em> (July 2026), verified for the core reports (select users canceling PlayStation Plus being offered up to 50% off three months of PS Plus Extra and 25-33% off annual plans via a viral Reddit thread, the rarity of discounts for existing subscribers, and the skepticism that the offers are a deliberate response, &#8220;we doubt that this 50% offer has anything to do with Sony trying to placate players&#8221;)</p></li><li><p><em>AndroidHeadlines, VideoCardz, and eTeknix</em> (July 2026), verified for the context that these are likely standard automated retention offers rather than a new campaign (Sony not having announced any public retention initiative tied to the disc decision, the industry-standard nature of cancellation-flow discounts, the targeted/algorithmic and account-varying nature of the offers, and the point that accepting a discount undercuts a protest), and the terms (discounts applying to the next billing cycle only)</p></li><li><p><em>TweakTown, VideoCardz, and GamingBible</em> (July 2026), verified for the broader backlash (the &#8220;Don&#8217;t Kill the Disc&#8221; petition started by Canadian retailer PnP Games surpassing 200,000 signatures after doubling in days, the January 2028 end of disc production, PS Plus price increases, Sony reportedly having repurposed disc-production facilities, and the company returning to social media after a brief silence)</p></li></ul>]]></content:encoded></item><item><title><![CDATA[EA put microtransactions in single-player College Football 27 and gamers revolt ]]></title><description><![CDATA[EA Sports College Football 27 added real-money microtransactions to its single-player modes, and reportedly gutted the free way to level up to push them.]]></description><link>https://drezzed.clownfishtv.com/p/ea-put-microtransactions-in-single</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/ea-put-microtransactions-in-single</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 18:10:00 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!J2I4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!J2I4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!J2I4!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg 424w, https://substackcdn.com/image/fetch/$s_!J2I4!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg 848w, https://substackcdn.com/image/fetch/$s_!J2I4!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!J2I4!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!J2I4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg" width="1280" height="720" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:720,&quot;width&quot;:1280,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: EA Sports&quot;,&quot;title&quot;:&quot;EA SPORTS College Football 27 New Features Guide: Smart Zones, Dynamic Weather, QB Sneaks and More&quot;,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: EA Sports" title="EA SPORTS College Football 27 New Features Guide: Smart Zones, Dynamic Weather, QB Sneaks and More" srcset="https://substackcdn.com/image/fetch/$s_!J2I4!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg 424w, https://substackcdn.com/image/fetch/$s_!J2I4!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg 848w, https://substackcdn.com/image/fetch/$s_!J2I4!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!J2I4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F351f05fa-1f65-403a-a240-f6cf6bc31531_1280x720.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>EA Sports College Football 27 added real-money microtransactions to its single-player modes, and reportedly gutted the free way to level up to push them. Even EA&#8217;s own creators are in revolt. Here&#8217;s what&#8217;s actually happening, and the $20 billion reason behind it.</strong></em></p><p><strong>Electronic Arts</strong> is facing a fierce backlash, and this time, it&#8217;s not over a multiplayer cash grab. The company has added real-money microtransactions to the <em>single-player</em> modes of <strong>EA Sports College Football 27</strong>, and players, including EA&#8217;s <em>own</em> partnered creators, are furious.</p><p>It&#8217;s reignited one of gaming&#8217;s oldest fights, over how far publishers should push monetization, with a twist that struck a particular nerve. Here&#8217;s a clear breakdown of what&#8217;s going on.</p><div id="youtube2-3VMhNyiH8Xk" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;3VMhNyiH8Xk&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/3VMhNyiH8Xk?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h3>What EA actually did</h3><p>Let&#8217;s start with the facts, because the details matter.</p><p>To be precise: EA didn&#8217;t lock College Football 27&#8217;s single-player modes behind a paywall, you can still play them with just the base game (which runs about <strong>$70</strong>). What EA <em>did</em> was introduce real-money purchases, called <strong>College Football Points</strong>, to speed up character progression in the game&#8217;s beloved solo career modes, <strong>Dynasty</strong> (where you build a program as a coach) and <strong>Road to Glory</strong> (where you play as an individual athlete).</p><p>In other words, you can now spend real cash to level up your coach or player faster. And that, in a <em>single-player</em> game, is what set off the firestorm.</p><h3>The part that really upset people</h3><p>Here&#8217;s the detail that turned frustration into fury.</p><p>Optional shortcuts might have been tolerable on their own. But according to players and creators, EA also <strong>removed the &#8220;XP sliders&#8221;</strong>, a settings option in previous games that let players freely adjust how fast they leveled up, no payment required. On top of that, the default progression was reportedly made punishingly slow. Community members claim it would take an absurd number of seasons to fully level up a coach through normal play.</p><p>Put those two things together, remove the free way to speed up progression, <em>then</em> sell a paid way to speed up progression, and it looks less like an optional convenience and more like a deliberately engineered grind designed to push players toward their wallets. That&#8217;s the accusation, and it&#8217;s why people are calling it a betrayal rather than just a nuisance.</p><h3>Why single-player makes this different</h3><p>Here&#8217;s the key to understanding the anger.</p><p>Gamers have, somewhat grudgingly, come to accept microtransactions in modes like <strong>Ultimate Team</strong>, EA&#8217;s wildly profitable online card-collecting mode, where competitive, online spending has long been the norm. Love it or hate it, players <em>expect</em> it there.</p><p>Single-player career modes have traditionally been a safe haven from that, a place where your progress is earned through play, not purchases. As one prominent creator put it, if EA wants to load up Ultimate Team with microtransactions, fine, but leave the solo modes alone. By crossing into single-player, EA broke an unwritten rule, and that&#8217;s why even longtime fans feel this one went too far.</p><h3>The backlash is real, and loud</h3><p>Here&#8217;s how big the reaction has gotten.</p><p>This hasn&#8217;t been a quiet grumble. The hashtag <strong>#CFBPlayDontPay</strong> took off on social media, at one point cracking the top 10 trending topics in the US. Popular sports-gaming creators, some with hundreds of thousands of followers, have posted blistering takedowns and even called for boycotts.</p><p>Most notably, some of the loudest critics are members of <strong>EA&#8217;s own Creator Network</strong>, the very people EA partners with to promote its games. When your hand-picked ambassadors are publicly slamming your monetization, you have a genuine problem. Adding to the frustration, EA reportedly left it to those creators to break the news just before launch, rather than clearly disclosing it themselves.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!6GyE!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!6GyE!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg 424w, https://substackcdn.com/image/fetch/$s_!6GyE!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg 848w, https://substackcdn.com/image/fetch/$s_!6GyE!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!6GyE!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6GyE!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg" width="1024" height="576" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:576,&quot;width&quot;:1024,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;screenshot: youtube&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="screenshot: youtube" title="screenshot: youtube" srcset="https://substackcdn.com/image/fetch/$s_!6GyE!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg 424w, https://substackcdn.com/image/fetch/$s_!6GyE!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg 848w, https://substackcdn.com/image/fetch/$s_!6GyE!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!6GyE!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa201c6e6-075f-4151-9ccc-71534a8e0181_1024x576.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h3>The real reason: a $20 billion debt</h3><p>So why would EA risk this much goodwill? The answer likely lies in a massive business deal. Last year, EA was taken private in a roughly <strong>$55 billion buyout</strong> led by Saudi Arabia&#8217;s <strong>Public Investment Fund</strong>, along with Affinity Partners and Silver Lake. That deal reportedly saddled the company with around <strong>$20 billion in new debt.</strong></p><p>When a company takes on that much debt, it needs to generate a lot of cash to pay it back, and aggressive monetization is one of the fastest ways to do it. Many analysts and players see the College Football 27 microtransactions as an early sign of what&#8217;s to come: a newly private EA squeezing its games harder to service its debt. Viewed that way, this isn&#8217;t a one-off, it may be the shape of things to come.</p><h3>The other side: EA&#8217;s likely defense</h3><p>In fairness, EA&#8217;s position, though it hasn&#8217;t issued a full formal statement as of this writing, will likely be that the purchases are entirely <em>optional.</em> Technically, that&#8217;s true: you don&#8217;t <em>have</em> to buy anything to play and complete the single-player modes. Microtransactions you can ignore are less predatory than a hard paywall, and this practice isn&#8217;t unprecedented, rival <strong>NBA 2K</strong> has monetized single-player career progression for years.</p><p>The problem is that &#8220;you don&#8217;t have to pay&#8221; rings hollow when the free alternative, those XP sliders, was seemingly removed specifically to make the grind worse. Optional purchases feel a lot less optional when the game has been redesigned to make <em>not</em> paying miserable. That&#8217;s the needle EA failed to thread, and why the &#8220;it&#8217;s optional&#8221; defense isn&#8217;t calming anyone down.</p><h3>EA&#8217;s single-player microtransactions: what it comes down to</h3><p>The College Football 27 controversy isn&#8217;t really about whether microtransactions exist, it&#8217;s about <em>where</em> they&#8217;ve spread. By pushing paid progression into single-player modes, and allegedly kneecapping the free alternative to do it, EA crossed a line many players considered sacred, and did it in one of its most beloved franchises.</p><p>With a reported $20 billion debt to service, it&#8217;s easy to see why EA is reaching deeper into players&#8217; pockets. But the ferocity of the response, especially from EA&#8217;s own creators, suggests the company may have badly misjudged how much goodwill it was willing to burn. EA is reportedly planning to address the backlash. Whether it offers real change or just waits for the storm to pass, as it&#8217;s done before, will tell players everything they need to know.</p><p>Because the fastest way to make people stop trusting a game is to make them feel like a spreadsheet.</p><div><hr></div><h3>Want More Clownfish TV?</h3><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>GamesHub and Operation Sports</em> (July 2026), verified for the core controversy (EA Sports College Football 27 adding real-money microtransactions, via College Football Points, to single-player progression in the Dynasty and Road to Glory modes rather than only online modes, the base game&#8217;s ~$70 price, and the comparison to NBA 2K&#8217;s long-monetized single-player career progression)</p></li><li><p><em>The Mirror and Insider Gaming (via community reporting)</em> (July 2026), verified for the backlash (the #CFBPlayDontPay hashtag trending in the US top 10, prominent sports-gaming creators including members of EA&#8217;s own Creator Network publicly criticizing the move and calling for boycotts, the complaint that microtransactions belong in Ultimate Team rather than single-player modes, and the reported removal of the XP sliders that previously allowed free progression adjustment)</p></li><li><p><em>Insider Gaming and general coverage</em> (2025-2026), verified for the business context (EA being taken private in a roughly $55 billion buyout by Saudi Arabia&#8217;s Public Investment Fund, Affinity Partners, and Silver Lake, the reported ~$20 billion in resulting debt, analysis linking the aggressive monetization to servicing that debt, and EA not having issued a full formal statement with a developer response expected around the game&#8217;s July 9 launch)</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Mario Kart Tour is shutting down for good, and it’s exactly what “Stop Killing Games” is about]]></title><description><![CDATA[Nintendo is shutting down Mario Kart Tour on September 30, 2026, with no offline version announced, meaning the game will likely be gone forever.]]></description><link>https://drezzed.clownfishtv.com/p/mario-kart-tour-is-shutting-down</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/mario-kart-tour-is-shutting-down</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 18:05:03 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!Nc6z!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Nc6z!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Nc6z!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png 424w, https://substackcdn.com/image/fetch/$s_!Nc6z!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png 848w, https://substackcdn.com/image/fetch/$s_!Nc6z!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png 1272w, https://substackcdn.com/image/fetch/$s_!Nc6z!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Nc6z!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png" width="1456" height="813" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:813,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:5529685,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://drezzed.clownfishtv.com/i/206132755?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!Nc6z!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png 424w, https://substackcdn.com/image/fetch/$s_!Nc6z!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png 848w, https://substackcdn.com/image/fetch/$s_!Nc6z!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png 1272w, https://substackcdn.com/image/fetch/$s_!Nc6z!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13a1c347-bd04-466a-99fb-9caf6c24ae19_2752x1536.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Nintendo is shutting down Mario Kart Tour on September 30, 2026, with no offline version announced, meaning the game will likely be gone forever. It&#8217;s a textbook example of the problem the &#8220;Stop Killing Games&#8221; movement is fighting, especially since Nintendo has offered a preservation option before. Here&#8217;s the full story.</strong></em></p><p><strong>Nintendo</strong> has announced that <strong>Mario Kart Tour</strong>, its hugely popular mobile racer, will officially shut down on <strong>September 30, 2026.</strong> After that date, the game will no longer be playable, at all. Not offline, not in any form. It will simply be gone.</p><p>And that&#8217;s exactly why this shutdown is bigger than one mobile game. It lands right in the middle of a growing movement, &#8220;Stop Killing Games&#8221;, that&#8217;s fighting this precise scenario. Here&#8217;s what&#8217;s happening, and why it matters.</p><div id="youtube2-1V6XecP27wE" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;1V6XecP27wE&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/1V6XecP27wE?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h2>What&#8217;s happening to Mario Kart Tour</h2><p>Let&#8217;s start with the details.</p><p>After nearly seven years, Nintendo is pulling the plug on Mario Kart Tour. The servers go offline on September 29 at 11 p.m. PT (September 30 in many regions), and here&#8217;s the key part: <strong>there&#8217;s no offline version planned.</strong> Since the game requires an online connection to function, that means it becomes completely unplayable the moment the servers shut off.</p><p>Nintendo is handling the wind-down in an orderly way. Per the announcement:</p><ul><li><p><strong>Ruby sales have ended.</strong> The paid premium currency can no longer be purchased.</p></li><li><p><strong>Existing Rubies still work.</strong> Any Rubies you already own can be spent until the servers close, so use them.</p></li><li><p><strong>Gold Pass is winding down.</strong> New purchases and auto-renewals of the subscription have stopped, and Nintendo is actually giving Gold Pass perks to all players for free during the final stretch.</p></li></ul><p>To its credit, Nintendo gave players months of notice and stopped charging money well ahead of time. But when the lights go out in September, everything, your progress, your unlocked characters, the game itself, vanishes for good.</p><h2>The gut-punch: Nintendo has done better before</h2><p>What makes this especially frustrating for preservation-minded fans is that Nintendo has literally offered a better solution before. When its mobile game <strong>Animal Crossing: Pocket Camp</strong> ended its online service, Nintendo released a paid, <em>offline</em> version, &#8220;Pocket Camp Complete&#8221;, so dedicated players could keep playing forever, no servers required.</p><p>That proves the option exists. Nintendo <em>can</em> let a beloved game live on after its online service ends. For Mario Kart Tour, it&#8217;s simply choosing not to. And that choice, letting a paid game die completely versus giving it an offline afterlife, is the exact fault line a major consumer movement is now fighting over.</p><h2>So what is &#8220;Stop Killing Games&#8221;?</h2><p>Here&#8217;s the movement this shutdown plugs directly into.</p><p><strong>Stop Killing Games</strong> is a consumer-rights campaign started in 2024 by YouTuber <strong>Ross Scott</strong>, after the shutdown of Ubisoft&#8217;s <em>The Crew</em> left people who&#8217;d paid for the game unable to play it at all. The movement&#8217;s core demand is simple: when a publisher ends support for a game customers paid for, it should leave that game in a &#8220;reasonably functional state&#8221;, either patched to work offline, or made playable via private servers, rather than rendering it permanently dead.</p><p>The argument at its heart is about <em>ownership.</em> If you bought a game, critics say, a company shouldn&#8217;t be able to reach in and make it vanish forever whenever it decides to move on. Mario Kart Tour, a game people spent real money on, about to become totally unplayable with no alternative, is a textbook example of the practice the movement wants to end.</p><h2>The movement is bigger than you might think</h2><p>Here&#8217;s how much traction this has actually gained.</p><p>Stop Killing Games isn&#8217;t a fringe petition, it&#8217;s become a genuine political force. Its European Citizens&#8217; Initiative gathered nearly <strong>1.3 million verified signatures</strong>, clearing the threshold to force the European Commission to formally respond. That&#8217;s a rare and significant achievement.</p><p>The results, though, have been mixed, and it&#8217;s important to be accurate about that. In June 2026, the European Commission <em>declined</em> to propose a new law forcing publishers to keep games playable, citing concerns about copyright, costs, and proportionality. It offered a voluntary industry &#8220;code of conduct&#8221; instead. So the movement didn&#8217;t get the binding law it wanted, at least not yet. But it&#8217;s far from over: organizers have pivoted to pushing game-preservation rules into the EU&#8217;s Digital Fairness Act (with dozens of Parliament members signing on), a California bill, and new watchdog groups. As Scott put it, they believe they&#8217;re &#8220;in a position to pass legislation even without the Commission&#8217;s blessing.&#8221;</p><h2>The other side: why publishers push back</h2><p>Publishers and some industry voices have real arguments against mandated preservation, and they&#8217;re worth taking seriously. Converting a live-service game to run offline can be genuinely difficult and expensive; some games are built so deeply around server-side systems that making them work without a connection is a major engineering project, not a switch you flip. There are also legitimate concerns about licensing (music, third-party tech, and other rights often expire), and about forcing companies to spend money supporting products they&#8217;ve discontinued.</p><p>The European Commission essentially sided with these concerns when it declined to legislate, calling a blanket mandate potentially disproportionate. So while &#8220;just let people keep the game&#8221; sounds simple, the reality can be more complicated, and a fair look at this has to acknowledge that Mario Kart Tour going offline isn&#8217;t necessarily as easy to solve as fans would like. </p><p>Though the Pocket Camp precedent does suggest that, for Nintendo at least, it&#8217;s often more a matter of <em>will</em> than pure possibility.</p><h2>Mario Kart Tour and Stop Killing Games: what it comes down to</h2><p>Mario Kart Tour&#8217;s shutdown is, on its own, a fairly routine end-of-life for an aging mobile game, and Nintendo is handling the logistics decently, with plenty of warning and no last-minute cash grabs. But the decision to let it die <em>completely</em>, with no offline version, when the company has proven it can do otherwise, is exactly the kind of moment that fuels the Stop Killing Games movement.</p><p>It captures the whole debate in miniature: players feel they <em>bought</em> something, publishers treat it as a service they can switch off, and preservation, however technically tricky, keeps losing out to the bottom line. Whether movements like Stop Killing Games can actually change that remains an open, and increasingly political, question. But every time a paid game blinks out of existence for good, the argument for them gets a little louder.</p><p>Come September, Mario Kart Tour won&#8217;t just stop updating. It&#8217;ll stop existing. And a whole lot of people are starting to ask why that has to be the default.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>GamesRadar, VGC, and Nintendo Everything</em> (July 2026), verified for the Mario Kart Tour shutdown details (the September 29 at 11 p.m. PT / September 30 end of service, no offline version planned, the ended Ruby sales with existing Rubies usable until shutdown, the halted Gold Pass renewals and new subscriptions with perks made free to all players in the final period, the roughly seven-year run since 2019, and development having ended in 2023)</p></li><li><p><em>GamesRadar and VGC</em> (2024-2026), verified for the Animal Crossing: Pocket Camp precedent (Nintendo releasing a paid, offline &#8220;Pocket Camp Complete&#8221; version after that game&#8217;s online service ended, in contrast to Mario Kart Tour receiving no such preservation option)</p></li><li><p><em>Wikipedia, Dexerto, and Rock Paper Shotgun</em> (2024-2026), verified for the Stop Killing Games movement (founder Ross Scott and the 2024 launch following The Crew&#8217;s shutdown, the &#8220;reasonably functional state&#8221; demand, the European Citizens&#8217; Initiative reaching 1,294,188 verified signatures, the European Commission&#8217;s June 16, 2026 decision not to propose legislation in favor of a voluntary code of conduct, and the movement&#8217;s pivot toward the Digital Fairness Act, a California bill, and watchdog NGOs)</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Florida chainsaw thief steals $12K in Pokémon cards amid crime wave]]></title><description><![CDATA[From Lake Park to Burbank to Tempe, shops across the country are getting hit as Pok&#233;mon card values keep climbing.]]></description><link>https://drezzed.clownfishtv.com/p/florida-chainsaw-thief-steals-12k</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/florida-chainsaw-thief-steals-12k</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 15:54:11 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!RkaH!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!RkaH!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!RkaH!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg 424w, https://substackcdn.com/image/fetch/$s_!RkaH!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg 848w, https://substackcdn.com/image/fetch/$s_!RkaH!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!RkaH!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!RkaH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg" width="1456" height="767" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/dc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:767,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Pokemon card crime is on the rise.&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Pokemon card crime is on the rise." title="Pokemon card crime is on the rise." srcset="https://substackcdn.com/image/fetch/$s_!RkaH!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg 424w, https://substackcdn.com/image/fetch/$s_!RkaH!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg 848w, https://substackcdn.com/image/fetch/$s_!RkaH!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!RkaH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fdc914efd-7398-403c-a414-3a0130e59006_1710x901.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>A Florida man is facing felony charges after allegedly using a battery-powered chainsaw to cut through a hurricane-proof window and steal <strong>$12,000</strong> worth of <strong>Pok&#233;mon</strong> cards from a collectibles store. It is the latest in what appears to be a growing rash of targeted thefts plaguing Pok&#233;mon card shops and collectors across the country.</p><p>The incident, which occurred overnight on May 20 and 21, 2026, at <strong>Collection Realm</strong> in <strong>Lake Park, Florida</strong>, is just one of several high-profile break-ins reported in recent months. From sledgehammer smash-and-grabs in Arizona to multi-thousand-dollar hauls in California and the Carolinas, thieves are increasingly zeroing in on Pok&#233;mon cards as high-value, easily portable targets.</p><p>Watch some of the thieves in action in the video player below.</p><div id="youtube2-0YhzNwP3-A8" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;0YhzNwP3-A8&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/0YhzNwP3-A8?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h2>The chainsaw burglary in Florida</h2><p>According to <strong>Palm Beach County Sheriff&#8217;s Office</strong> reports, 33-year-old <strong>Clayton Andrew Warren</strong> of West Palm Beach first tried to smash the store&#8217;s hurricane-proof front window with a rock on May 19. When that failed, he returned overnight on May 20 and 21 armed with a battery-powered chainsaw. Surveillance footage captured him cutting a triangular hole in the glass, entering the store, and grabbing sleeved cards and bulk product before fleeing.</p><p>Warren left behind blood evidence after cutting himself during the break-in. According to the affidavit, surveillance also showed a man matching Warren&#8217;s appearance shopping at the store on May 19 for several hours, and Warren was identifiable through the store&#8217;s customer database. </p><p>Investigators used a license plate reader to track a white <strong>Jeep Grand Cherokee</strong> seen near the business and executed a search warrant at Warren&#8217;s West Palm Beach residence, where they sought stolen trading cards, the chainsaw, and clothing matching the surveillance footage.</p><p>Warren was arrested and charged with burglary causing more than $1,000 in damage and grand theft involving property valued between $10,000 and $20,000, a third-degree felony in Florida that can carry up to five years in prison.</p><p>Collection Realm, which operates at 800 10th Street in Lake Park and specializes in Pok&#233;mon, <strong>One Piece</strong>, and other trading cards, posted on Instagram afterward saying, &#8220;Luckily no one was around, and everyone is safe, but having good security and sticking together is more important now than ever.&#8221;</p><h2>A nationwide pattern of Pok&#233;mon card thefts</h2><p>The Florida chainsaw incident is far from isolated. Law enforcement and shop owners have reported a clear uptick in targeted Pok&#233;mon-related crimes in recent months.</p><p>In <strong>Saginaw Township, Michigan</strong>, thieves broke into <strong>Curveball Collectibles</strong> early on Memorial Day 2026 and made off with several high-end raw and graded Pok&#233;mon cards. Curveball is publishing serial numbers of stolen cards online to help the community track them down.</p><p>In <strong>Tempe, Arizona</strong>, a suspect used a sledgehammer to smash through the glass door of <strong>Bussin&#8217; or Bustin&#8217; Trading Card Lounge</strong> earlier this month, stealing approximately <strong>$7,000</strong> in Pok&#233;mon product. Owner <strong>Phi Cao</strong> told FOX 10 Phoenix that other card shop owners had warned him about the risk before he opened a few months ago.</p><p>&#8220;An inside joke that some other card shop owners have had with me is that it&#8217;s not a if, but when, because stuff like this does happen, especially with how hot Pok&#233;mon is right now,&#8221; Cao said.</p><p>In <strong>Burbank, California</strong>, burglars hit <strong>LA Sports Cards</strong> on December 2, 2025, broke in through the front door with a crowbar, used power tools to bypass a bolted metal gate, and made off with over <strong>$100,000</strong> in Pok&#233;mon cards, sports cards, and other collectibles. The haul included a one-of-ten <strong>Cristiano Ronaldo</strong> card alone valued at roughly $100,000. Burbank police arrested four suspects in January 2026: <strong>Brian Chavez</strong>, <strong>Jeremy Lopez</strong>, <strong>Marco Barrongil</strong>, and <strong>Elijah Garcia</strong>. Store owner <strong>Kit Nguyen</strong> said the thieves clearly knew what they were looking for.</p><p>&#8220;They started with the Pok&#233;mon side,&#8221; Nguyen told NBC4. &#8220;It was Pok&#233;mon. It wasn&#8217;t &#8216;One Piece,&#8217; it wasn&#8217;t Disney, it wasn&#8217;t Magic, it was Pok&#233;mon.&#8221;</p><p>In <strong>Cary, North Carolina</strong>, two people broke into a trading card store at a shopping center earlier in May 2026 and stole more than <strong>$45,000</strong> worth of Pok&#233;mon and <strong>Magic: The Gathering</strong> cards. Both suspects were arrested. The Triangle area saw three collectible store break-ins in October 2025 alone, all targeting Pok&#233;mon cards.</p><p>A Phoenix-area card shop was reportedly hit twice in the last six months with no arrests made. The crime trend has also made international headlines, with similar incidents reported in the UK, Canada, and Australia.</p><p>The current wave builds on earlier high-profile cases. In 2023, suspects in <strong>Forest Lake, Minnesota</strong> cut through a wall to steal roughly <strong>$250,000</strong> in Pok&#233;mon packs.</p><h2>Why Pok&#233;mon cards have become prime targets</h2><p>The surge in thefts tracks directly with the explosive growth in Pok&#233;mon card values since the pandemic. Rare cards and sealed product have become liquid assets that are small, portable, and easy to resell anonymously online through platforms like <strong>eBay</strong> or private <strong>Facebook</strong> groups. A single high-end card or sealed box can fetch thousands, sometimes tens of thousands of dollars, with minimal traceability once it leaves the store.</p><p>The market has seen massive appreciation. Some sealed sets have increased in value by hundreds or even thousands of percent in recent years, driven by nostalgia, collector demand, and the 30th anniversary hype surrounding the franchise.</p><p>Phi Cao explained the underlying economics to FOX 10 Phoenix. &#8220;We&#8217;re talking about single slabs that are worth tens of thousands of dollars. We&#8217;re talking about cash that people have in the hundreds of thousands of dollars that they carry on them.&#8221;</p><p>Shops often lack advanced security systems because they traditionally catered to a hobbyist crowd rather than high-value retail. Thieves have taken advantage, leading to smash-and-grab burglaries that take just minutes.</p><h2>The broader impact on shops and collectors</h2><p>Small businesses are bearing the brunt. Many report skyrocketing insurance premiums, or policies that no longer cover high-value collectibles. Some owners have installed reinforced glass, cameras, and even hired private security, while others have simply reduced inventory or closed their doors.</p><p>The crime wave is also affecting collectors directly. Home burglaries targeting sealed product have increased, and some victims have lost significant savings or family heirlooms. While law enforcement is investigating these cases, the decentralized nature of the secondary market makes recovery difficult. Stolen cards often disappear into the gray market before owners can even file reports.</p><h2>The bottom line</h2><p>The chainsaw-wielding theft in Florida is the latest headline-grabbing example of a troubling trend. Pok&#233;mon cards, once viewed as harmless childhood collectibles, have become big business, and that has attracted criminals looking for quick, high-value scores.</p><p>As long as card values remain elevated and security lags behind, shops and collectors will continue to be vulnerable. The hobby that brought joy to millions is now forcing many to confront a harsher reality. In 2026, even Pok&#233;mon cards can be a target for crime.</p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming and tech, visit <a href="https://clownfishtv.com">clownfishtv.com</a>. Watch the show on YouTube at <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> where new episodes drop daily. Subscribe to the Clownfish TV podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>, and wherever else you get your podcasts. Sign up for the free newsletter at <a href="https://more.clownfishtv.com">more.clownfishtv.com</a>.</em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>CBS12</em>, <em>WPTV</em>, <em>Kotaku</em>, and <em>Dexerto</em>, reporting on the Clayton Warren chainsaw burglary at Collection Realm in Lake Park, Florida</p></li><li><p><em>Hoodline</em> and <em>Gamer Rant</em>, additional details on the Florida case and Warren&#8217;s arrest</p></li><li><p><em>FOX 10 Phoenix</em> and <em>Arizona&#8217;s Family</em>, coverage of the Tempe smash-and-grab at Bussin&#8217; or Bustin&#8217; Trading Card Lounge</p></li><li><p><em>WILX</em> and <em>ABC12</em>, reporting on the Curveball Collectibles burglary in Saginaw Township</p></li><li><p><em>CBS Los Angeles</em> and <em>NBC4 Los Angeles</em>, coverage of the LA Sports Cards Burbank burglary and the January 2026 arrests</p></li><li><p><em>WRAL</em>, coverage of the Cary, North Carolina trading card store burglary</p></li><li><p><em>Star Tribune</em>, historical coverage of the 2023 Forest Lake, Minnesota Pok&#233;mon card heist</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Doom is Doomed? id Software gutted in Microsoft's latest Xbox cuts]]></title><description><![CDATA[Around half of id Software, the legendary studio behind Doom, Quake, and the entire first-person shooter genre, was laid off in Microsoft&#8217;s latest Xbox cuts.]]></description><link>https://drezzed.clownfishtv.com/p/doom-is-doomed-id-software-gutted</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/doom-is-doomed-id-software-gutted</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 15:49:55 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!NH6W!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!NH6W!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!NH6W!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg 424w, https://substackcdn.com/image/fetch/$s_!NH6W!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg 848w, https://substackcdn.com/image/fetch/$s_!NH6W!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!NH6W!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!NH6W!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg" width="1456" height="971" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:971,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;RIP Doom?&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="RIP Doom?" title="RIP Doom?" srcset="https://substackcdn.com/image/fetch/$s_!NH6W!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg 424w, https://substackcdn.com/image/fetch/$s_!NH6W!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg 848w, https://substackcdn.com/image/fetch/$s_!NH6W!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!NH6W!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F56978f3c-72c4-4a2b-82c0-2dda8f93cd29_1800x1200.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Around half of id Software, the legendary studio behind Doom, Quake, and the entire first-person shooter genre, was laid off in Microsoft&#8217;s latest Xbox cuts. Doom: The Dark Ages reviewed well, so what happened? Here&#8217;s the history, the hard economics, and why this one stings.</strong></em></p><p>The latest round of <strong>Microsoft</strong> layoffs has struck one of the most legendary names in gaming history. <strong>id Software</strong>, the studio that essentially <em>invented</em> the first-person shooter and gave the world <strong>Doom</strong> and <strong>Quake</strong>, has reportedly lost around <strong>half of its entire team.</strong></p><p>For a studio this foundational, it&#8217;s a genuinely stunning blow. And the story of how it got here, despite making critically praised games, says a lot about where the industry is heading. Here&#8217;s the full picture.</p><div id="youtube2-IYy5TQGFoiw" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;IYy5TQGFoiw&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/IYy5TQGFoiw?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h3>What happened</h3><p>Let&#8217;s start with the cuts.</p><p>According to reports from <em>Game Developer</em> and <em>GamesBeat</em>, roughly <strong>50% of id Software&#8217;s staff</strong> were laid off this week as part of the massive, roughly 3,200-person <strong>Xbox</strong> purge. That reportedly translates to at least <strong>90-plus</strong> of the studio&#8217;s roughly 185 employees, with some tallies of the broader Texas cuts running higher.</p><p>What made it especially brutal is that, unlike five other Xbox studios marked for closure or sale, id wasn&#8217;t flagged for either, so the depth of the cuts blindsided the team. Studio head <strong>Marty Stratton</strong> reportedly got choked up delivering the news over a Teams call, telling staff it wasn&#8217;t a reflection of their skill or impact. And the timing stung: the layoffs landed just as id shipped the <em>Revelations</em> DLC for its latest game, the last piece of work many of these developers will ever ship there.</p><h3>Who id Software is, and why this matters</h3><p>Here&#8217;s the history, because it&#8217;s impossible to overstate this studio&#8217;s importance.</p><p>Founded in <strong>1991</strong> in the Dallas area by four young developers, <strong>John Carmack</strong>, <strong>John Romero</strong>, <strong>Adrian Carmack</strong>, and <strong>Tom Hall</strong>, id Software didn&#8217;t just make influential games. It arguably <em>created</em> the modern first-person shooter. <em>Wolfenstein 3D</em> popularized the format, <em>Doom</em> (1993) turned it into a cultural phenomenon, and <em>Quake</em> pushed 3D graphics and online multiplayer into the mainstream. Nearly every shooter you&#8217;ve ever played owes something to id.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-6lq!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-6lq!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg 424w, https://substackcdn.com/image/fetch/$s_!-6lq!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg 848w, https://substackcdn.com/image/fetch/$s_!-6lq!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!-6lq!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-6lq!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg" width="580" height="328" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:328,&quot;width&quot;:580,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Pretty sure everyone on the planet has played some version of Doom on some device.&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Pretty sure everyone on the planet has played some version of Doom on some device." title="Pretty sure everyone on the planet has played some version of Doom on some device." srcset="https://substackcdn.com/image/fetch/$s_!-6lq!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg 424w, https://substackcdn.com/image/fetch/$s_!-6lq!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg 848w, https://substackcdn.com/image/fetch/$s_!-6lq!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!-6lq!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F851ef4c2-8a08-4d26-8e95-903e2163fe35_580x328.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Just as importantly, id built <strong>id Tech</strong>, a series of in-house game engines renowned for their technical brilliance and blazing performance. The studio&#8217;s programmers are considered some of the best engine and rendering minds in the entire industry. </p><p>That&#8217;s a huge part of why these particular layoffs have hit fans and developers so hard, this isn&#8217;t a random studio, it&#8217;s a foundational pillar of gaming, and irreplaceable expertise may be walking out the door.</p><h3>But wait, wasn&#8217;t Doom doing well?</h3><p>Here&#8217;s the part that makes this confusing, and it&#8217;s the real story.</p><p>Here&#8217;s what&#8217;s genuinely puzzling: id wasn&#8217;t struggling creatively. Its most recent game, <em>Doom: The Dark Ages</em>, launched in 2025 to strong reviews (a solid <strong>83</strong> on Metacritic) and was played by <em>millions.</em> The modern Doom revival, from the acclaimed 2016 reboot through <em>Doom Eternal</em>, has been one of Xbox&#8217;s genuine creative success stories. So why gut the team behind it?</p><p>The answer appears to come down to a single, increasingly familiar word: <strong>Game Pass.</strong> According to <em>GamesBeat</em>, while <em>Doom: The Dark Ages</em> was played by huge numbers of people, many of them played it <em>for free</em> through Xbox&#8217;s subscription service on day one. That reportedly meant its standalone retail sales, the kind that generate real revenue and profit, were relatively weak. A beloved, widely-played game that didn&#8217;t sell enough copies became, in a spreadsheet&#8217;s cold logic, a target.</p><h3>The engine question</h3><p>Many of the id staffers let go were reportedly engineers working on the id Tech engine. That&#8217;s fueled speculation about Microsoft&#8217;s real motive: <strong>consolidation.</strong> </p><p>Xbox currently maintains multiple separate game engines across its studios, including id Tech (for Doom) and the IW engine (for <em>Call of Duty</em>), which, ironically, is itself descended from an old version of id Tech.</p><p>The fear among developers is that Microsoft may want to eventually standardize its studios onto fewer shared engines to cut costs, making a dedicated id Tech team look, to management, like a redundancy. If that&#8217;s the case, it would mean sacrificing one of the last great proprietary game engines in triple-A development for the sake of efficiency, a trade many developers find alarming.</p><h3>The human cost</h3><p>Behind the numbers are people, many of them veterans who gave decades to the craft. <strong>Michael Maynard</strong>, a programmer who spent over 20 years at id (and more than 40 in the industry), spoke for many when he reacted publicly to the news. He celebrated his team&#8217;s work, &#8220;arguably THE BEST first person action games in the entire industry&#8221;, while lamenting that such achievements seemed to count for little.</p><p>His frustration cut deep: that id Software, &#8220;the PIONEER/INNOVATOR of FPS action games,&#8221; could be reduced to &#8220;just another &#8216;reorganization&#8217; of assets.&#8221; It&#8217;s a sentiment echoing across an industry where, increasingly, even wild success and legendary status offer no protection when the spreadsheets demand cuts.</p><h3>The fair counterpoint</h3><p>Microsoft&#8217;s position isn&#8217;t purely villainous. The company is losing money on the economics of giving away big games for free on Game Pass, and that&#8217;s a genuine, structural problem, not imaginary. </p><p>From a pure cost-management view, consolidating engines and trimming a studio whose games are played more than they&#8217;re <em>bought</em> has a certain brutal rationality. Companies aren&#8217;t charities, and the Game Pass math genuinely doesn&#8217;t work the way Microsoft hoped.</p><p>Specialized engine talent, decades of institutional knowledge, and the creative independence that made id <em>id</em> aren&#8217;t line items you can easily rebuild once they&#8217;re gone. There&#8217;s a real argument that some things are worth more than their immediate spreadsheet value, and a studio that helped invent an entire genre might be one of them.</p><h3>id Software&#8217;s layoffs: what it comes down to</h3><p>The gutting of id Software is one of the most symbolically painful moments in a brutal stretch for the game industry. This is the studio that gave us Doom, Quake, and the first-person shooter itself, cut in half not because it failed, but because its excellent games were played for free faster than they were bought, and because its world-class engineers may have become an efficiency target.</p><p>It&#8217;s a stark illustration of the modern industry&#8217;s cold calculus: critical acclaim and historic legacy mean little against quarterly math. Doom will almost certainly continue in some form, Microsoft has named it a priority franchise. But the team that made it what it is has been diminished, and something irreplaceable may have been lost along the way.</p><p>There&#8217;s a grim irony in it. The studio that taught games how to rip and tear just got torn apart by a spreadsheet.</p><div><hr></div><h3>Want More Clownfish TV?</h3><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>Game Developer and GamesBeat</em> (July 2026), verified for the layoff details (roughly 50% of id Software&#8217;s approximately 185 staff cut as part of the ~3,200-person Xbox layoffs, at least 90-plus jobs with broader Texas tallies running higher, the studio not having been flagged for closure or sale, studio head Marty Stratton delivering the news emotionally over Teams, the hardest-hit departments including the id Tech engine team, rendering, level and combat design, and QA, and the cuts coinciding with the Doom: The Dark Ages &#8220;Revelations&#8221; DLC launch)</p></li><li><p><em>GamesBeat and Engadget</em> (July 2026), verified for the context and the Doom economics (Doom: The Dark Ages launching in 2025 to an 83 Metacritic score and being played by millions but posting weak standalone sales due to day-one Xbox Game Pass availability, Bloomberg&#8217;s reporting that ZeniMax/Bethesda will focus on its biggest franchises including Doom, Elder Scrolls, Fallout, and Wolfenstein, and the speculation about Microsoft consolidating game engines given that Call of Duty&#8217;s IW engine descends from id Tech)</p></li><li><p><em>Nintendo Life, Pure Xbox, and Michael Maynard (public statement)</em> (July 2026), verified for id&#8217;s history and the human reaction (the studio&#8217;s 1991 founding in Dallas by John Carmack, John Romero, Adrian Carmack, and Tom Hall, its creation of Wolfenstein 3D, Doom, and Quake, its 2009 sale to ZeniMax, the reputation of the id Tech engine, and 20-year id veteran Michael Maynard&#8217;s public criticism describing the studio being reduced to &#8220;just another &#8216;reorganization&#8217; of assets&#8221;)</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Musk’s SpaceX stock crashes back to Earth. Is the AI bubble to blame?]]></title><description><![CDATA[SpaceX&#8217;s stock slid roughly 35% from its post-IPO peak, dipping below its opening price and erasing a chunk of Elon Musk&#8217;s paper fortune.]]></description><link>https://drezzed.clownfishtv.com/p/musks-spacex-stock-crashes-back-to</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/musks-spacex-stock-crashes-back-to</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 15:41:38 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!oU5p!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!oU5p!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!oU5p!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png 424w, https://substackcdn.com/image/fetch/$s_!oU5p!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png 848w, https://substackcdn.com/image/fetch/$s_!oU5p!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png 1272w, https://substackcdn.com/image/fetch/$s_!oU5p!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!oU5p!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png" width="1456" height="819" 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srcset="https://substackcdn.com/image/fetch/$s_!oU5p!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png 424w, https://substackcdn.com/image/fetch/$s_!oU5p!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png 848w, https://substackcdn.com/image/fetch/$s_!oU5p!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png 1272w, https://substackcdn.com/image/fetch/$s_!oU5p!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb78b01f-707d-4332-9a42-0dca459b9b96_2730x1536.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>SpaceX&#8217;s stock slid roughly 35% from its post-IPO peak, dipping below its opening price and erasing a chunk of Elon Musk&#8217;s paper fortune. But it&#8217;s not quite the &#8220;violent crash&#8221; some headlines claim, and the real story is what it says about the wobbling AI trade. Here&#8217;s the breakdown.</strong></em></p><p><strong>Elon Musk&#8217;s SpaceX</strong> had one of the most explosive stock-market debuts in history last month, briefly making Musk the world&#8217;s first trillionaire. A few weeks later, the rocket, and the stock, has come back down to Earth, hard.</p><p>SpaceX shares slid roughly <strong>35%</strong> from their peak, dipping below their opening-day price and wiping out a huge chunk of value. But the &#8220;violent crash&#8221; framing you may have seen oversells it, and the more interesting story is what this rollercoaster reveals about the fragile hype around AI. Here&#8217;s what actually happened.</p><h3>What the stock actually did</h3><p>SpaceX went public on <strong>June 12</strong> in a record-breaking IPO that priced shares at <strong>$135</strong>, raised over <strong>$85 billion</strong>, and opened trading at <strong>$150.</strong> The hype was immediate and enormous: shares rocketed to an all-time high of about <strong>$225</strong> within days, briefly valuing the company near <strong>$3 trillion</strong> and pushing it past giants like Amazon and Microsoft.</p><p>Then gravity kicked in. Over the following weeks, the stock steadily fell, including a brutal <strong>16% single-day drop</strong>, until it slipped below its $150 opening price, hitting an intraday low around <strong>$146.</strong> From peak to trough, that&#8217;s a roughly <strong>35% slide</strong>, erasing hundreds of billions in market value on paper.</p><h3>Why &#8220;violent crash&#8221; is an overstatement</h3><p>The doom-heavy headlines leave out some important context. For one, despite the dramatic fall, SpaceX shares are <em>still trading above</em> their <strong>$135 IPO price</strong>, meaning the investors who got in at the offering are, on paper, still up. The stock also quickly <strong>rebounded</strong> off its lows back into the mid-$150s.</p><p>What this looks like to most analysts isn&#8217;t a catastrophic collapse, but a <strong>classic post-IPO cool-off.</strong> A wildly hyped stock shoots up far beyond reason on debut-day excitement, then settles back toward a more rational level as the initial mania fades. Dramatic? Yes. Unusual for a buzzy IPO? Not really. Calling it a &#8220;violent crash&#8221; makes for a great headline, but it&#8217;s closer to a very bumpy reality check.</p><h3>The real story: the AI hype trade is wobbling</h3><p>Here&#8217;s where it gets genuinely interesting, and where it stops being just a Musk story. SpaceX&#8217;s slide didn&#8217;t happen in a vacuum. </p><p><strong>It coincided with a broader sell-off across the tech sector</strong>, with AI-associated stocks like <strong>Nvidia</strong> and <strong>AMD</strong> also dropping as investors grew nervous about a potential &#8220;AI bubble.&#8221;</p><p>That&#8217;s the key context. A big part of SpaceX&#8217;s sky-high valuation isn&#8217;t really about rockets, it&#8217;s about Musk&#8217;s pitch to use the company&#8217;s satellite network for <strong>AI data centers in space.</strong> It&#8217;s a bold, futuristic vision, and almost entirely <em>unproven.</em> When investors get jittery about AI hype in general, speculative &#8220;AI in space&#8221; bets are among the first to get sold off. SpaceX became a high-profile casualty of the market suddenly asking a harder question: is all this AI optimism actually justified?</p><h3>The valuation problem</h3><p>Strip away the hype, and there&#8217;s a real tension underneath the stock&#8217;s wild swings. Even at its cooled-off price, SpaceX carries an enormous valuation, one that sits uncomfortably next to the company&#8217;s actual financials. By some reports, the company is posting nearly <strong>$5 billion in annual losses</strong> while trading at over 100 times its sales.</p><p>That&#8217;s the crux of the debate. Bulls argue you&#8217;re not buying today&#8217;s numbers, you&#8217;re buying Starlink&#8217;s global dominance and a potentially revolutionary space-AI future. Bears counter that it&#8217;s a story stock priced for perfection, burning cash while promising an unproven future, uncomfortably reminiscent of the valuation gaps seen at Musk&#8217;s other company, Tesla. </p><h3>What happens next? Nobody actually knows</h3><p>The honest answer about where SpaceX goes from here is that no one can say with confidence, and anyone claiming certainty should be viewed skeptically. Wall Street analysts are wildly split, with price targets ranging from steep further downside all the way up to <strong>$300.</strong> </p><p>When professional forecasts disagree by that much, it&#8217;s a sign the market genuinely hasn&#8217;t figured out how to value this thing yet.</p><p>A few concrete factors will shape the ride, though. &#8220;Lock-up&#8221; periods, which currently prevent many early investors from selling, are set to expire in the coming months, and when they do, a flood of new shares hitting the market could add downward pressure. Meanwhile, any big Starlink win or setback could swing sentiment hard in either direction. </p><p>Expect continued volatility, not a smooth line in <em>either</em> direction. (And to be clear, none of this is investment advice, just a look at the forces in play.)</p><h3>SpaceX&#8217;s stock slide: what it comes down to</h3><p>The story of SpaceX&#8217;s stock isn&#8217;t really a &#8220;crash&#8221;, it&#8217;s a spectacular hype-bubble letting out some air. A record-shattering IPO sent the stock to irrational heights on pure excitement, and the past few weeks have been the market slowly, bumpily, dragging it back toward reality. </p><p>For Musk, it&#8217;s a paper-fortune rollercoaster. For everyone else, it&#8217;s a fascinating stress test.</p><p>More than anything, it&#8217;s a window into the current state of the entire AI trade. SpaceX became a symbol of boundless AI-fueled optimism, and its wobble is a symbol of the growing doubt creeping in around it. Whether this is a healthy correction or the first crack in a much bigger bubble is the trillion-dollar question, and right now, honestly, nobody knows the answer. </p><p>Musk built a company that promises to reach space. The market is still deciding whether the stock already flew too close to the sun.</p><p>Turns out even rockets have to obey gravity eventually.</p><div><hr></div><h3>Want More Clownfish TV?</h3><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>Forbes and Al Jazeera</em> (June-July 2026), verified for the stock movement (SpaceX&#8217;s June 12 IPO pricing at $135, opening at $150, peaking around $225 before sliding roughly 34-36% to an intraday low near $146 below its opening price, the ~16% single-day drop, the shares remaining above the $135 IPO price, the rebound to the mid-$150s, and the peak-to-trough market-cap decline in the hundreds of billions)</p></li><li><p><em>CNBC and Futurism</em> (June-July 2026), verified for the context (the broader tech and AI-stock sell-off dragging down Nvidia and AMD amid &#8220;AI bubble&#8221; fears, SpaceX&#8217;s valuation being tied heavily to its unproven &#8220;AI data centers in space&#8221; ambitions, the company&#8217;s reported cash burn and nearly $5 billion in annual losses, and comparisons to the valuation gap at Musk&#8217;s Tesla)</p></li><li><p><em>Forbes and general market coverage</em> (July 2026), verified for the outlook (analyst price targets ranging widely from steep downside to $300, upcoming lock-up expirations that could add selling pressure as early investors gain the ability to sell, and the general expectation of continued volatility), presented as market context and not as investment advice</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Minecraft has been propping up Xbox, and it explains the layoffs]]></title><description><![CDATA[A new Bloomberg report reveals that profits from Minecraft were used to fund the rest of Xbox&#8217;s gaming business, while Microsoft&#8217;s expensive &#8220;Netflix of gaming&#8221; bet underdelivered.]]></description><link>https://drezzed.clownfishtv.com/p/minecraft-has-been-propping-up-xbox</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/minecraft-has-been-propping-up-xbox</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 15:37:06 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!wCcH!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wCcH!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wCcH!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png 424w, https://substackcdn.com/image/fetch/$s_!wCcH!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png 848w, https://substackcdn.com/image/fetch/$s_!wCcH!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png 1272w, https://substackcdn.com/image/fetch/$s_!wCcH!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wCcH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png" width="1456" height="766" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:766,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:4085420,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://drezzed.clownfishtv.com/i/206309850?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!wCcH!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png 424w, https://substackcdn.com/image/fetch/$s_!wCcH!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png 848w, https://substackcdn.com/image/fetch/$s_!wCcH!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png 1272w, https://substackcdn.com/image/fetch/$s_!wCcH!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F9e7687ba-df2c-48fb-89a6-2978276f004e_2848x1498.png 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>A new Bloomberg report reveals that profits from Minecraft were used to fund the rest of Xbox&#8217;s gaming business, while Microsoft&#8217;s expensive &#8220;Netflix of gaming&#8221; bet underdelivered. It helps explain this week&#8217;s brutal layoffs. Here&#8217;s the full picture.</strong></em></p><p>It turns out one blocky, world-building game may have been quietly holding up a huge chunk of <strong>Xbox.</strong> According to a new report from <strong>Bloomberg</strong>, profits from <strong>Minecraft</strong> have been used to help fund the rest of Microsoft&#8217;s gaming business for years.</p><p>The revelation comes straight from the reporting behind this week&#8217;s massive Xbox layoffs, and it paints a fascinating picture of where Microsoft&#8217;s gaming money has really been coming from, and where it went. Here&#8217;s the breakdown.</p><div id="youtube2-BDf-5Ed-nQI" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;BDf-5Ed-nQI&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/BDf-5Ed-nQI?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h2>What the Bloomberg report says</h2><p>Let&#8217;s start with the key claim.</p><p>Per Bloomberg, citing a person familiar with Xbox&#8217;s operations: &#8220;Profits from Minecraft, considered one of the most successful video games in the world, were used to fund the rest of the gaming portfolio.&#8221; In other words, the money Minecraft printed helped bankroll Microsoft&#8217;s other gaming ambitions.</p><p><strong>Microsoft</strong> acquired Minecraft studio <strong>Mojang</strong> back in <strong>2014</strong>, and the game has been a monster success ever since, one of the best-selling titles of all time, with a steady, reliable stream of profit. That consistency, it turns out, made it a financial backbone for the broader Xbox operation.</p><h2>The bigger story: Xbox&#8217;s &#8220;Netflix&#8221; bet didn&#8217;t pay off</h2><p>Here&#8217;s the context that makes this matter.</p><p>The reason Minecraft&#8217;s profits were needed elsewhere comes down to a big, expensive bet that reportedly didn&#8217;t work out. For years, under Phil Spencer, Xbox chased the dream of becoming the &#8220;<strong>Netflix of gaming</strong>&#8220;, betting that subscriptions, via <strong>Xbox Game Pass</strong>, not console sales, would be the future.</p><p>To fuel that vision, Microsoft went on a historic spending spree, dropping roughly <strong>$80 billion</strong> over the past decade acquiring studios and publishers, including <strong>Activision Blizzard</strong> for <strong>$69 billion</strong> and <strong>ZeniMax</strong> (Bethesda&#8217;s parent) for <strong>$7.5 billion.</strong> The goal was to stuff Game Pass with must-have games. The problem? The subscriber numbers reportedly never came close to the plan.</p><h2>The numbers that didn&#8217;t add up</h2><p>Here&#8217;s where the strategy hit a wall.</p><p>According to Bloomberg&#8217;s sources, Microsoft internally targeted <strong>77 million</strong> Game Pass subscribers by the end of fiscal 2026. The actual figure currently sits at roughly <strong>30 million</strong>, less than half the goal. That&#8217;s a massive miss for a strategy the company bet tens of billions on.</p><p>Worse, the approach may have undercut Microsoft&#8217;s own sales. By putting big first-party games on Game Pass on day one, the company reportedly sacrificed significant full-price purchases, a prior Bloomberg report estimated Microsoft gave up more than <strong>$300 million</strong> in <em>Call of Duty</em> sales in 2024 alone by launching it straight onto the subscription service. When your expensive games are &#8220;free&#8221; on a subscription that isn&#8217;t growing fast enough, the math gets ugly.</p><h2>Why this is bigger than a fun fact</h2><p>This isn&#8217;t just trivia about Minecraft being profitable, it&#8217;s the financial story behind this week&#8217;s brutal cuts. Microsoft just laid off around <strong>3,200</strong> Xbox employees, roughly 20% of the division. The Bloomberg report frames those layoffs as the direct result of years of costly expansion that didn&#8217;t deliver the returns Microsoft hoped for.</p><p>And Microsoft&#8217;s own financials back up the strain: in a recent quarterly filing, the company reported gaming revenue down, Xbox hardware revenue down a steep <strong>33%</strong>, and &#8220;impairment and other related expenses&#8221; in its gaming business. So while Minecraft was quietly generating steady profits, the larger, pricier parts of the strategy were bleeding, and eventually, something had to give.</p><h2>A fair caveat: this is fairly normal business</h2><p>It&#8217;s worth resisting the most dramatic reading of this, that Minecraft was single-handedly the <em>only</em> thing keeping Xbox alive. In reality, using profits from a hit product to fund other parts of a business is completely standard practice, not just in gaming, but in nearly every industry. Successful products routinely subsidize newer or struggling ones. At any big publisher, the games that hit help pay for the ones that miss.</p><p>So the accurate takeaway isn&#8217;t necessarily &#8220;Minecraft was carrying a dying company on its back.&#8221; It&#8217;s that Minecraft was such a dependable earner that it became a crucial pillar propping up an <em>ambitious, underperforming</em> strategy, which is notable, but not the same as Xbox being on life support.</p><h2>What Microsoft plans to do now</h2><p>Here&#8217;s where things are heading.</p><p>The takeaway from all this, for Microsoft, seems to be a return to fundamentals. Rather than chasing ever-bigger acquisitions and an all-in subscription bet, Xbox is reportedly refocusing on what actually makes money: hardware, first-party games, and its biggest, most dependable franchises, chief among them Minecraft.</p><p>Tellingly, Mojang will now reportedly report directly to newly appointed Xbox chief <strong>Asha Sharma</strong>, who is said to believe Minecraft is <em>underutilized</em>, meaning Microsoft wants to squeeze even more out of its blockbuster. The mobile-games giant King (maker of <em>Candy Crush</em>, acquired in the Activision deal) is also becoming more central. In short: after a decade of &#8220;bigger is better,&#8221; Xbox is leaning back on its proven winners.</p><h2>Minecraft funding Xbox: what it comes down to</h2><p>The revelation that Minecraft has been helping fund the rest of Xbox is a striking illustration of how modern gaming economics really work. One wildly successful, dependable game quietly generated the profits that helped bankroll an expensive, ambitious strategy, one that, by Bloomberg&#8217;s account, ultimately fell short of its goals and led to painful layoffs.</p><p>It&#8217;s both a testament to just how enormous Minecraft is, and a cautionary tale about betting tens of billions on a subscription future that didn&#8217;t arrive on schedule. As Microsoft retreats to its most reliable franchises, one thing is clear: whatever Xbox looks like in the years ahead, Minecraft is going to be right at the center of it. Turns out the little game about digging blocks was the foundation all along.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>Bloomberg (via Digital Trends and Insider Gaming)</em> (July 7, 2026), verified for the core reporting (the direct quote that profits from Minecraft &#8220;were used to fund the rest of the gaming portfolio&#8221; per a person familiar with Xbox operations, the failed &#8220;Netflix of gaming&#8221;/Game Pass-first strategy, the ~$80 billion in acquisitions including Activision Blizzard at $69 billion and ZeniMax at $7.5 billion, the Game Pass subscriber count of roughly 30 million against an internal target of 77 million, and the ~$300 million in estimated lost Call of Duty sales from day-one Game Pass launches)</p></li><li><p><em>Digital Trends, Insider Gaming, and TwistedVoxel</em> (July 2026), verified for the strategic pivot (Microsoft refocusing on hardware, first-party games, and flagship franchises like Minecraft and King, Mojang reporting directly to new Xbox CEO Asha Sharma, Sharma reportedly viewing Minecraft as underutilized, Microsoft&#8217;s 2014 acquisition of Mojang, and the connection to the ~3,200 Xbox layoffs)</p></li><li><p><em>Microsoft FY2026 quarterly SEC filing (Form 10-Q)</em> (2026), verified for the corroborating financials (gaming revenue declining, Xbox hardware revenue down 33% on lower console volume, and impairment and other related expenses recorded in the Gaming business)</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Capcom nearly canceled Pragmata after brutal internal reviews called it “boring”]]></title><description><![CDATA[Before Pragmata became a 2-million-selling hit, Capcom&#8217;s own internal reviewers savaged it, calling early builds &#8220;boring,&#8221; &#8220;deeply disappointing,&#8221; and the team &#8220;incompetent at level design.&#8221; The developers just shared the brutal feedback themselves.]]></description><link>https://drezzed.clownfishtv.com/p/capcom-nearly-canceled-pragmata-after</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/capcom-nearly-canceled-pragmata-after</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 15:32:38 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!t4Uc!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!t4Uc!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!t4Uc!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg 424w, https://substackcdn.com/image/fetch/$s_!t4Uc!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg 848w, https://substackcdn.com/image/fetch/$s_!t4Uc!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!t4Uc!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!t4Uc!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;She's boring?&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="She's boring?" title="She's boring?" srcset="https://substackcdn.com/image/fetch/$s_!t4Uc!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg 424w, https://substackcdn.com/image/fetch/$s_!t4Uc!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg 848w, https://substackcdn.com/image/fetch/$s_!t4Uc!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!t4Uc!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b747cd4-3b45-40d8-b8d6-27c089d6397a_2070x1164.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Before Pragmata became a 2-million-selling hit, Capcom&#8217;s own internal reviewers savaged it, calling early builds &#8220;boring,&#8221; &#8220;deeply disappointing,&#8221; and the team &#8220;incompetent at level design.&#8221; The developers just shared the brutal feedback themselves. Here&#8217;s the wild redemption story.</strong></em></p><p>Here&#8217;s a story every creative person will appreciate. Before <strong>Pragmata</strong> became one of <strong>Capcom</strong>&#8216;s biggest new hits of 2026, it was very nearly canceled, after the company&#8217;s own internal reviewers absolutely <em>tore it apart</em>, calling early versions &#8220;boring&#8221; and &#8220;deeply disappointing.&#8221;</p><p>And the best part? The developers shared this brutal feedback <em>themselves</em>, proudly, after the game became a success. It&#8217;s a fascinating, refreshingly honest look at how a hit game almost didn&#8217;t happen. Here&#8217;s the story.</p><div id="youtube2-lfjr2FdqjcQ" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;lfjr2FdqjcQ&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/lfjr2FdqjcQ?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h3>First, the happy ending</h3><p><strong>Pragmata</strong>, Capcom&#8217;s ambitious new sci-fi action game set in space, launched in 2026 to strong reviews and even stronger sales, moving <strong>over 2 million copies</strong> in roughly three weeks. It was a genuine success for a brand-new original IP, something increasingly rare in an industry dominated by sequels and remakes, and Capcom is already reportedly considering turning it into a full-blown series.</p><p>So keep that in mind as we get into the rough stuff: this story has a happy ending. Which is exactly why the developers felt comfortable sharing just how ugly it got.</p><h3>The brutal internal reviews</h3><p>Here&#8217;s the feedback that nearly sank the ship.</p><p>During a celebratory livestream marking the game&#8217;s success, Pragmata&#8217;s developers pulled back the curtain on their troubled development, and shared the savage internal criticism they&#8217;d received along the way. It does not hold back.</p><p>The project began in <strong>2019</strong>, when Capcom veteran <strong>Jun Takeuchi</strong> challenged a team of young developers to make &#8220;a game on the Moon.&#8221; But after the game&#8217;s 2020 reveal, the team&#8217;s early test stages kept getting rejected. Internal feedback reportedly told them they were &#8220;unable to make compelling puzzles,&#8221; &#8220;unable to make compelling action,&#8221; and, brutally, &#8220;incompetent at level design.&#8221;</p><h3>It got even harsher</h3><p>Here&#8217;s where it really stings.</p><p>Eventually, the team developed the game&#8217;s now-signature <strong>hacking system</strong>, the mechanic that would help define the final product. And at first? The internal reviews <em>hated</em> that too. Among the comments the developers shared:</p><ul><li><p>&#8220;This has fundamentally worsened the game, I am deeply disappointed.&#8221;</p></li><li><p>&#8220;Feels like you&#8217;re just aimlessly moving forward, so boring.&#8221;</p></li><li><p>&#8220;The game logic we worked so hard on building is completely broken.&#8221;</p></li><li><p>And the gut-punch: &#8220;Give me back the two months I lost working alongside the team.&#8221;</p></li></ul><p>Ouch. That&#8217;s the kind of feedback that could end careers, or an entire project. And it very nearly did.</p><h3>The make-or-break moment</h3><p>The relentless criticism brought Pragmata to a genuine crossroads. The team was told to rush together a revised build to present to Capcom&#8217;s upper management, and that presentation would decide whether the project lived or died. Cancellation was very much on the table.</p><p>Fortunately, the revised prototype clicked. Management liked what they saw, greenlit the game to continue, and gave the young team the chance to restart development and get it right. Several delays later (the 2022 target slipped repeatedly), Pragmata finally launched, and vindicated everyone who stuck with it.</p><h3>Why this story is actually great</h3><p>It would be easy to read &#8220;Capcom&#8217;s own reviewers called the game boring&#8221; as a knock on Capcom. It&#8217;s really the opposite. That brutal internal review process, however painful, is arguably <em>why</em> Pragmata turned out so well. The harsh feedback forced the team to keep iterating until they found what worked. The system worked, even if it hurt.</p><p>More than that, it&#8217;s a rare and honest window into how games actually get made. Behind nearly every beloved title is a mountain of scrapped ideas, harsh critiques, and moments where the whole thing almost fell apart. The fact that Pragmata&#8217;s developers were willing to share their lowest moments, <em>after</em> proving the doubters wrong, earned them a wave of sympathy and respect from fellow developers and fans alike. </p><p>As one dev put it in a follow-up message: making games means facing &#8220;unfair things and problems&#8221; that leave you &#8220;beat down and exhausted&#8221;, but if you push through honestly, you get to share something people love. &#8220;We are all the next Pragmata,&#8221; he wrote.</p><h3>Pragmata&#8217;s rocky road: what it comes down to</h3><p>The story of Pragmata is a perfect reminder that the path from concept to hit game is rarely smooth. A title now selling millions and eyeing a sequel was, just a few years ago, so poorly received internally that Capcom nearly pulled the plug. &#8220;Boring,&#8221; &#8220;disappointing,&#8221; &#8220;incompetent&#8221;, that&#8217;s what the people <em>making</em> it were hearing.</p><p>And yet, here it is, a success story, precisely <em>because</em> the team endured that criticism and kept going. It&#8217;s proof that harsh feedback isn&#8217;t the enemy of good work; sometimes it&#8217;s the thing that forces it into existence. The next time you love a game, remember: it might have survived a review process brutal enough to make its own creators wince.</p><p>Turns out &#8220;almost canceled&#8221; and &#8220;future franchise&#8221; are sometimes just a few rewrites apart.</p><div><hr></div><h3>Want More Clownfish TV?</h3><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>Automaton (translating Capcom&#8217;s livestream) and GamesRadar</em> (June-July 2026), verified for the internal feedback (the developers themselves sharing early criticism on a celebratory livestream, the quotes &#8220;unable to make compelling puzzles,&#8221; &#8220;unable to make compelling action,&#8221; and &#8220;incompetent at level design,&#8221; and the harsher hacking-system feedback including &#8220;This has fundamentally worsened the game, I am deeply disappointed,&#8221; &#8220;so boring,&#8221; and &#8220;Give me back the two months I lost&#8221;)</p></li><li><p><em>GamingBolt and Tech4Gamers</em> (July 2026), verified for the development history and outcome (the 2019 start under Jun Takeuchi&#8217;s &#8220;game on the Moon&#8221; directive, the 2020 reveal, the repeated delays from a 2022 target, the make-or-break management presentation that nearly resulted in cancellation, the greenlight and development restart, Pragmata selling over 2 million copies in about three weeks, and Capcom considering a sequel/series)</p></li><li><p><em>Automaton and GamesRadar</em> (June 2026), verified for the developers&#8217; reflections (director Yonghee Cho&#8217;s regret at revealing the game so early in 2020, and developer Akihiro Togawa&#8217;s follow-up message about game development involving &#8220;unfair things and problems&#8221; that leave you &#8220;beat down and exhausted&#8221; but ultimately rewarding, ending with &#8220;We are all the next Pragmata&#8221;)</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Taco Bell changes ingredients to avoid causing explosive diarrhea]]></title><description><![CDATA[Taco Bell, the undisputed champion of bathroom-humor jokes, is now pulling fresh ingredients at some locations to help avoid a &#8220;explosive diarrhea&#8221; parasite outbreak spreading across the US.]]></description><link>https://drezzed.clownfishtv.com/p/taco-bell-changes-ingredients-to</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/taco-bell-changes-ingredients-to</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 15:29:06 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!dOS9!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2886ed21-6921-47c8-ada5-affe99239413_2734x1536.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!dOS9!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2886ed21-6921-47c8-ada5-affe99239413_2734x1536.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!dOS9!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2886ed21-6921-47c8-ada5-affe99239413_2734x1536.png 424w, https://substackcdn.com/image/fetch/$s_!dOS9!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2886ed21-6921-47c8-ada5-affe99239413_2734x1536.png 848w, https://substackcdn.com/image/fetch/$s_!dOS9!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2886ed21-6921-47c8-ada5-affe99239413_2734x1536.png 1272w, https://substackcdn.com/image/fetch/$s_!dOS9!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2886ed21-6921-47c8-ada5-affe99239413_2734x1536.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!dOS9!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F2886ed21-6921-47c8-ada5-affe99239413_2734x1536.png" width="1456" height="818" 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class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Taco Bell, the undisputed champion of bathroom-humor jokes, is now pulling fresh ingredients at some locations to help avoid a &#8220;explosive diarrhea&#8221; parasite outbreak spreading across the US. The irony is delicious. Here&#8217;s what&#8217;s actually going on, and why it&#8217;s not Taco Bell&#8217;s fault.</strong></em></p><p>In a twist so ironic you couldn&#8217;t script it, <strong>Taco Bell</strong>, the fast-food chain most associated with, let&#8217;s say, <em>urgent</em> trips to the bathroom, is now taking active steps to help avoid a diarrhea-causing parasite. Yes, really.</p><p>As an &#8220;explosive diarrhea&#8221; parasite outbreak spreads across the United States, Taco Bell has started pulling certain fresh ingredients from some of its locations. The memes practically write themselves, but there&#8217;s a real story here worth understanding. Let&#8217;s dig in (so to speak).</p><h2>What&#8217;s actually happening</h2><p>Let&#8217;s start with the facts.</p><p>A parasite called <strong>Cyclospora</strong> is behind a wave of illness spreading across the country, and it&#8217;s a nasty one. Health officials describe the resulting condition, cyclosporiasis, as causing watery and &#8220;sometimes explosive&#8221; diarrhea, along with cramps, nausea, and fatigue that can drag on for weeks.</p><p>In response, <strong>Taco Bell</strong> locations, particularly in hard-hit areas like Michigan, have posted signs saying they&#8217;re temporarily unable to serve <strong>lettuce, cilantro-onion blend, pico de gallo, and guacamole.</strong> As one store notice put it: &#8220;We are currently unable to sell Lettuce, Cilantro Onion, Pico de Gallo, and Guacamole due to a nationwide recall.&#8221; Your order will still come, just a little less loaded than usual.</p><h2>The important part: it&#8217;s NOT Taco Bell&#8217;s fault</h2><p>Here&#8217;s the key thing to understand, because this is where the joke and the reality separate.</p><p>Despite the hilarious optics, Taco Bell has <strong>not</strong> been identified as a source of the outbreak. In fact, health officials say it&#8217;s unclear whether anyone who ate at a Taco Bell got sick at all. No specific grower, supplier, or even a specific produce item has been pinned down as the culprit yet.</p><p>So why is Taco Bell pulling these ingredients? <strong>Pure precaution.</strong> Items like leafy greens and fresh herbs (think lettuce and cilantro) have been linked to Cyclospora outbreaks in the <em>past</em>, so the chain is proactively yanking them to stay safe while officials investigate. It&#8217;s actually a responsible move, Taco Bell is getting ahead of a problem rather than waiting to become part of it. Which, admittedly, makes the whole thing even funnier: the bathroom-joke capital of the fast-food world is being the cautious one.</p><h2>How big is the outbreak?</h2><p>Here&#8217;s the scale, because it&#8217;s genuinely significant.</p><p>This isn&#8217;t a tiny scare. Nationwide, an estimated <strong>1,500 to 2,000 people</strong> have been sickened across more than a dozen states, including Ohio, Illinois, New York, Texas, and North Carolina. The epicenter is <strong>Michigan</strong>, which has reported close to <strong>1,000 cases</strong>, a staggering jump for a state that normally sees only about <strong>50</strong> in an entire year.</p><p>Cyclospora is a single-celled parasite that spreads when people ingest food or water contaminated with human waste (fun fact: unlike E. coli or salmonella, it can&#8217;t come from animal sources). The good news, if there is any, is that while the illness is genuinely miserable and can send some people to the hospital, it&#8217;s rarely dangerous. Most people recover, sometimes on their own, and antibiotics are available to treat it.</p><h2>Why this is (darkly) funny</h2><p>Taco Bell has spent <em>decades</em> as the punchline of countless jokes about, ahem, gastrointestinal distress. &#8220;Taco Bell tummy,&#8221; the &#8220;run for the border&#8221; double entendre, the entire genre of memes about needing a bathroom 20 minutes after a Crunchwrap. It&#8217;s practically part of the brand&#8217;s mythology at this point.</p><p>So there&#8217;s something genuinely, cosmically funny about <em>this specific chain</em> being the one to put up signs essentially saying, &#8220;We&#8217;re removing ingredients to help you avoid explosive diarrhea.&#8221; </p><p>For once, the Taco Bell bathroom jokes come with an actual health advisory attached. The universe has a sense of humor, and it apparently orders off the value menu.</p><h2>Taco Bell&#8217;s parasite precaution: what it comes down to</h2><p>Behind the memes, this is a straightforward and honestly reassuring story: a real parasite outbreak is spreading, its source hasn&#8217;t been identified, and Taco Bell is taking sensible precautions to protect its customers, even though there&#8217;s no evidence the chain is involved. Your tacos might look a little bare for a while, but that&#8217;s a small price for a business playing it safe.</p><p>And yes, the irony is impossible to ignore. The one restaurant the internet has spent years blaming for emergency bathroom sprints is now actively working to prevent them. If you&#8217;ve ever made a Taco Bell joke, this is your moment. Just maybe wash it down with some extra hand sanitizer.</p><p>Somewhere, a thousand comedians just lost their best material, and gained a much better punchline.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>Food Safety News and TMZ</em> (July 8, 2026), verified for the core story (Taco Bell temporarily removing lettuce, cilantro-onion blend, pico de gallo, and guacamole at select locations as a precaution amid Cyclospora outbreaks, the in-store signage citing a nationwide recall, all menu items remaining available without those ingredients, and Taco Bell not being identified as a source of the outbreak)</p></li><li><p><em>Michigan Department of Health and Human Services and the CDC (via Yahoo, AOL, and WWJ)</em> (July 2026), verified for the outbreak data (an estimated 1,500-2,000 people sickened nationwide across more than a dozen states, Michigan&#8217;s roughly 990-1,000 cases against a typical annual figure of about 50, the affected states including Ohio, Illinois, New York, Texas, and North Carolina, and the symptoms of watery and sometimes explosive diarrhea lasting weeks)</p></li><li><p><em>Cleveland Clinic and Food Poisoning Bulletin</em> (July 2026), verified for the medical context (Cyclospora cayetanensis being a single-celled parasite spread through food or water contaminated with human fecal matter but not animal sources, its treatment with antibiotics, the fact that most people recover and deaths are rare, and the historical association of past Cyclospora outbreaks with fresh produce like leafy greens and herbs)</p></li></ul>]]></content:encoded></item><item><title><![CDATA[MOUSE: P.I. For Hire promises offline-playable physical copies]]></title><description><![CDATA[While the industry drifts toward digital-only and always-online, the makers of MOUSE: P.I.]]></description><link>https://drezzed.clownfishtv.com/p/mouse-pi-for-hire-promises-offline</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/mouse-pi-for-hire-promises-offline</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 15:23:32 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!qUtw!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!qUtw!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!qUtw!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg 424w, https://substackcdn.com/image/fetch/$s_!qUtw!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg 848w, https://substackcdn.com/image/fetch/$s_!qUtw!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!qUtw!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!qUtw!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/da6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Long live physical.&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Long live physical." title="Long live physical." srcset="https://substackcdn.com/image/fetch/$s_!qUtw!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg 424w, https://substackcdn.com/image/fetch/$s_!qUtw!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg 848w, https://substackcdn.com/image/fetch/$s_!qUtw!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!qUtw!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fda6a6620-865d-4ab6-9d79-57651a87f88d_2560x1440.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>While the industry drifts toward digital-only and always-online, the makers of MOUSE: P.I. For Hire just promised their physical discs work fully offline, no internet, no mandatory patch. It&#8217;s a small, pro-consumer flex, and a refreshing counter to everything else happening in gaming right now.</strong></em></p><p>In a week full of gaming news about <strong>Sony</strong> killing discs and the industry&#8217;s relentless march toward a digital-only, always-online future, here&#8217;s a refreshing little palate cleanser. The developers behind the stylish indie shooter <strong>MOUSE: P.I. For Hire</strong> just made a promise that, sadly, feels almost radical in 2026: their physical copies will work completely offline.</p><p>It&#8217;s a small thing. It&#8217;s also exactly the kind of pro-consumer move more of the industry should be making. Here&#8217;s why it matters.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!hpZF!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!hpZF!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png 424w, https://substackcdn.com/image/fetch/$s_!hpZF!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png 848w, https://substackcdn.com/image/fetch/$s_!hpZF!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png 1272w, https://substackcdn.com/image/fetch/$s_!hpZF!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!hpZF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png" width="754" height="693" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/fb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:693,&quot;width&quot;:754,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:185192,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://drezzed.clownfishtv.com/i/206348630?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7c239a80-35b3-4629-9f3a-ee6ec59a56e0_761x719.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!hpZF!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png 424w, https://substackcdn.com/image/fetch/$s_!hpZF!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png 848w, https://substackcdn.com/image/fetch/$s_!hpZF!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png 1272w, https://substackcdn.com/image/fetch/$s_!hpZF!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffb6f0863-0cab-4272-8c3d-c5fab9c10433_754x693.png 1456w" sizes="100vw"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h3>What the developers said</h3><p>Let&#8217;s start with the announcement.</p><p>Ahead of the game&#8217;s physical release, developer <strong>Fumi Games</strong> took to social media with a clear, refreshingly simple message for anyone buying a boxed copy: &#8220;MOUSE: P.I. For Hire&#8217;s physical copies will not require an internet connection to play the game.&#8221;</p><p>They spelled it out plainly. Insert the disc or cartridge into an offline <strong>PlayStation 5</strong>, <strong>Xbox Series X</strong>, or <strong>Nintendo Switch 2</strong>, and the game just <em>works.</em> If your console <em>is</em> online, you&#8217;ll download the latest update with quality-of-life improvements and bug fixes, which they recommend, but crucially, it&#8217;s not <em>required</em> to play. They signed off with a cheerful, &#8220;We hope you enjoy your time in Mouseburg.&#8221;</p><h3>Why this is a bigger deal than it sounds</h3><p>On the surface, &#8220;the disc works offline&#8221; sounds like it should be a given, that&#8217;s what a physical game <em>is</em>, right? But in modern gaming, that&#8217;s increasingly <em>not</em> a guarantee. Plenty of physical releases these days are little more than a download code in a box, or ship on a disc that contains only a fraction of the game, requiring a massive day-one patch before you can even reach the main menu.</p><p>That means a lot of &#8220;physical&#8221; games are functionally useless without an internet connection, defeating the entire purpose of owning a disc. </p><p>So a developer explicitly guaranteeing that its boxed version is a complete, self-contained, offline-playable game is genuinely refreshing. It&#8217;s a promise that you actually <em>own</em> the thing you bought, and that it&#8217;ll still work years from now, servers or no servers.</p><h3>The timing couldn&#8217;t be better</h3><p>This message arrives in the middle of one of the most heated periods for game-ownership debates in years. Sony recently announced it&#8217;s phasing out physical discs for new PlayStation games, sparking massive backlash. The &#8220;Stop Killing Games&#8221; movement is fighting to keep purchased games playable after servers shut down. And beloved titles are being pulled offline with no offline alternative.</p><p>Against that backdrop, a small indie studio proudly saying &#8220;here&#8217;s a real disc, it works offline, enjoy&#8221; feels like a quiet act of rebellion. Fumi Games didn&#8217;t have to make this announcement. The fact that they <em>chose</em> to, and framed it as a selling point, shows they understand exactly what a growing number of players are worried about.</p><h3>A fair bit of context</h3><p>It&#8217;s worth acknowledging that this is easier for a game like MOUSE than for some others. MOUSE: P.I. For Hire is a <strong>single-player</strong> experience, a self-contained noir shooter with no online multiplayer or live-service infrastructure to maintain. For a massive always-online multiplayer game, guaranteeing full offline play is genuinely more complicated, and sometimes not technically possible.</p><p>So this isn&#8217;t quite a case of &#8220;every publisher is evil and this tiny studio is the only good one.&#8221; But it <em>is</em> a reminder that for the huge number of games that are primarily single-player, offline play absolutely <em>can</em> and <em>should</em> be the default. </p><p>MOUSE is proof that when a studio prioritizes it, it&#8217;s very achievable, and players clearly appreciate it.</p><h3>Oh, and the game itself rules</h3><p>Here&#8217;s a bonus, because the game is worth your time regardless.</p><p>If this is the first you&#8217;re hearing of <strong>MOUSE: P.I. For Hire</strong>, it&#8217;s worth a look on its own merits. It&#8217;s a gorgeous, gleefully violent &#8220;boomer shooter&#8221; with a striking <strong>1930s black-and-white rubber-hose art style</strong>, think classic golden-age cartoons crossed with <em>Cuphead</em> and a noir detective story. </p><p>You play <strong>Jack Pepper</strong> (voiced by <em>The Last of Us</em>&#8216; <strong>Troy Baker</strong>), a hard-boiled mouse P.I. cleaning up the corrupt city of Mouseburg with a cartoonish arsenal.</p><p>Since launching in April, it&#8217;s been a genuine indie success story, earning strong reviews and selling over <strong>730,000 copies.</strong> So the studio backing up a great game with a consumer-friendly physical release is really just the cherry on top.</p><h3>MOUSE&#8217;s offline promise: what it comes down to</h3><p>The promise that MOUSE: P.I. For Hire&#8217;s physical copies work offline shouldn&#8217;t be remarkable, but in today&#8217;s gaming landscape, it genuinely is. It&#8217;s a small studio quietly demonstrating respect for its customers, that when you buy their game on a disc, you&#8217;re buying a complete product you truly own, not a plastic key to a server that might vanish someday.</p><p>In an era of disc deaths, always-online requirements, and games disappearing forever, that&#8217;s worth celebrating, and worth rewarding. Fumi Games understood the moment, and answered it with exactly what frustrated players wanted to hear. More of this, please.</p><p>Turns out the smallest mouse in the room had the loudest pro-consumer roar.</p><div><hr></div><h3>Want More Clownfish TV?</h3><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>Fumi Games (official statement via X)</em> (July 2026), the primary source, verified for the announcement (MOUSE: P.I. For Hire&#8217;s physical copies not requiring an internet connection, the game being playable when a disc or cartridge is inserted into an offline PlayStation 5, Xbox Series X, or Nintendo Switch 2, and online connection only being needed to download optional quality-of-life and bug-fix updates)</p></li><li><p><em>Wikipedia and The Outerhaven</em> (April-July 2026), verified for the game&#8217;s details (developed by Poland&#8217;s Fumi Games and published by PlaySide Studios, released April 16, 2026 on PS5, Xbox Series X/S, Switch 2, and PC at $29.99, its 1930s black-and-white rubber-hose FPS style, protagonist Jack Pepper voiced by Troy Baker, the Mouseburg setting, generally favorable reviews, and the July 2026 physical edition)</p></li><li><p><em>The Globe and Mail and OpenCritic (via general coverage)</em> (April-May 2026), verified for the game&#8217;s success (over 730,000 copies sold by May 2026, 85% of critics recommending it, and its status as an indie success story), and the broader context of the industry&#8217;s ongoing debates over digital-only futures, game preservation, and physical media</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Assassin's Creed Black Flag Resynced debuted to "Mostly Negative" reviews on Steam, here's why]]></title><description><![CDATA[Assassin&#8217;s Creed Black Flag Resynced launched to strong critic scores, nearly 100,000 players, and a &#8220;Mostly Negative&#8221; Steam rating.]]></description><link>https://drezzed.clownfishtv.com/p/assassins-creed-black-flag-resynced</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/assassins-creed-black-flag-resynced</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 15:21:55 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!r6I2!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!r6I2!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!r6I2!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg 424w, https://substackcdn.com/image/fetch/$s_!r6I2!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg 848w, https://substackcdn.com/image/fetch/$s_!r6I2!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!r6I2!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!r6I2!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Oof.&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Oof." title="Oof." srcset="https://substackcdn.com/image/fetch/$s_!r6I2!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg 424w, https://substackcdn.com/image/fetch/$s_!r6I2!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg 848w, https://substackcdn.com/image/fetch/$s_!r6I2!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!r6I2!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F5d51d4a3-ad24-46b5-a063-feb51e73ca13_1920x1080.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Assassin&#8217;s Creed Black Flag Resynced launched to strong critic scores, nearly 100,000 players, and a &#8220;Mostly Negative&#8221; Steam rating. That contradiction says everything. Players aren&#8217;t mad at the game, they&#8217;re mad at Ubisoft&#8217;s $85 of day-one DLC, in-menu ads, and recent layoffs. Here&#8217;s the breakdown.</strong></em></p><p><strong>Assassin&#8217;s Creed Black Flag Resynced</strong> just pulled off a rare and telling feat: launching as both a success <em>and</em> a disaster at the same time. The remake of the beloved 2013 pirate classic drew strong critic reviews and nearly <strong>98,000 concurrent players</strong> on Steam, yet its user rating cratered to <strong>&#8220;Mostly Negative.&#8221;</strong></p><p>That contradiction is the whole story. Players don&#8217;t hate the game, in fact, most of them love it. What they hate is what <strong>Ubisoft</strong> wrapped around it. Here&#8217;s what&#8217;s actually going on.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!9_HX!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!9_HX!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png 424w, https://substackcdn.com/image/fetch/$s_!9_HX!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png 848w, https://substackcdn.com/image/fetch/$s_!9_HX!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png 1272w, https://substackcdn.com/image/fetch/$s_!9_HX!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!9_HX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png" width="418" height="509" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:509,&quot;width&quot;:418,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: https://x.com/Pirat_Nation&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: https://x.com/Pirat_Nation" title="Image: https://x.com/Pirat_Nation" srcset="https://substackcdn.com/image/fetch/$s_!9_HX!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png 424w, https://substackcdn.com/image/fetch/$s_!9_HX!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png 848w, https://substackcdn.com/image/fetch/$s_!9_HX!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png 1272w, https://substackcdn.com/image/fetch/$s_!9_HX!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F48b7109a-8f52-4032-a013-735cbfbd2532_418x509.png 1456w" sizes="100vw"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h3>The good news: the remake itself is genuinely great</h3><p>Buried under the outrage is an important fact: by most measures, Black Flag Resynced is a <em>good remake.</em> It holds an <strong>84 on Metacritic</strong>, earned strong pre-release reviews, and drew a launch-day player count near 100,000, numbers most publishers would celebrate. Even many of the <em>negative</em> Steam reviews open by praising it, with lines like &#8220;brilliant remake&#8221; and &#8220;I love the game.&#8221;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!XqUO!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!XqUO!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg 424w, https://substackcdn.com/image/fetch/$s_!XqUO!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg 848w, https://substackcdn.com/image/fetch/$s_!XqUO!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!XqUO!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!XqUO!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg" width="1289" height="1195" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1195,&quot;width&quot;:1289,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: https://x.com/Pirat_Nation&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: https://x.com/Pirat_Nation" title="Image: https://x.com/Pirat_Nation" srcset="https://substackcdn.com/image/fetch/$s_!XqUO!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg 424w, https://substackcdn.com/image/fetch/$s_!XqUO!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg 848w, https://substackcdn.com/image/fetch/$s_!XqUO!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!XqUO!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0f699eaf-9392-43c3-8f03-50aa224243fe_1289x1195.jpeg 1456w" sizes="100vw"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>The original <em>Black Flag</em> is widely considered one of the best <em>Assassin&#8217;s Creed</em> entries ever, and by most accounts, this remaster does right by Edward Kenway&#8217;s high-seas adventure with upgraded visuals and naval gameplay. The game, on its own, is not the problem.</p><h3>The real problem: $85 of day-one DLC</h3><p>The overwhelming reason for the negative reviews is Ubisoft&#8217;s launch-day monetization, which players have called excessive and, in a single-player game, insulting. On day one, the store featured <strong>nine separate DLC packs</strong>, priced at roughly <strong>$5 to $10 each</strong>, adding up to about <strong>$85 worth of extra content</strong>, none of which was included even in the <strong>$70 Deluxe Edition.</strong></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!DJfA!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!DJfA!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg 424w, https://substackcdn.com/image/fetch/$s_!DJfA!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg 848w, https://substackcdn.com/image/fetch/$s_!DJfA!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!DJfA!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!DJfA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg" width="962" height="958" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:958,&quot;width&quot;:962,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: https://x.com/Pirat_Nation&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: https://x.com/Pirat_Nation" title="Image: https://x.com/Pirat_Nation" srcset="https://substackcdn.com/image/fetch/$s_!DJfA!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg 424w, https://substackcdn.com/image/fetch/$s_!DJfA!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg 848w, https://substackcdn.com/image/fetch/$s_!DJfA!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!DJfA!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F1795cf1d-ca24-46f2-ae2e-4d0b5699b245_962x958.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>&#8220;What&#8217;s the point of getting the Deluxe version when, immediately in game, there&#8217;s $84.91 worth of &#8216;DLC&#8217; that you don&#8217;t own?&#8221; read one widely-upvoted review. And while much of it is cosmetic, some packs reportedly include in-game shortcuts and gameplay advantages, not just costumes, which pushed the frustration from &#8220;annoying&#8221; to &#8220;predatory&#8221; for many players.</p><h3>Adding insult: in-menu ads and deleted points</h3><p>The DLC wasn&#8217;t the only monetization complaint. Players also reported that the game&#8217;s menus feature <strong>advertisements for another Ubisoft title, Assassin&#8217;s Creed Shadows</strong>, including prompts to &#8220;Launch Shadows to see stats for item.&#8221; Being advertised <em>to</em>, inside a $70 game you already bought, struck many as a step too far.</p><p>On top of that, some longtime Ubisoft players reported that their accumulated <strong>Ubisoft Connect (Uplay) points were wiped</strong>, and that certain bonus content and language packs were difficult to access through the launcher. Individually, minor. Together, they painted a picture of a launch that felt more focused on extracting money than respecting the player.</p><h3>About that 30fps cutscene cap</h3><p>One of the loudest early complaints, that cutscenes are locked to 30fps in 2026, comes with an important caveat. According to Ubisoft, it&#8217;s a <strong>bug, not a deliberate choice.</strong> The official <em>Assassin&#8217;s Creed</em> account acknowledged that cutscenes get capped at 30fps specifically when players manually set Raytracing, BVH, or Terrain Quality to &#8220;Ultra High,&#8221; and said a fix is &#8220;coming very soon,&#8221; with a settings workaround available in the meantime.</p><p>Players&#8217; skepticism is understandable, <em>Assassin&#8217;s Creed Shadows</em> reportedly had the same issue and took a long time to patch. But as it stands, this is an acknowledged bug with a fix promised, not evidence that Ubisoft deliberately cheaped out on the presentation. It&#8217;s worth separating the genuine business grievances from a technical hiccup that&#8217;s already being addressed.</p><h3>The part that actually stings: the layoffs</h3><p>Hanging over the entire launch is a detail that makes the monetization feel especially cynical. Just last month, Ubisoft <strong>laid off 51 developers</strong>, including staff at studios that worked on Black Flag Resynced. So the sequence looks like this: a talented team makes a great remake, a chunk of them lose their jobs, and then the game ships stuffed with $85 of DLC and in-menu ads.</p><p>As one outlet put it, &#8220;the game is making money, DLC is being pushed out of the gates, and people are still losing their jobs.&#8221; For a lot of players, that&#8217;s the part that turns ordinary monetization fatigue into genuine anger. It&#8217;s hard to celebrate a company&#8217;s commercial &#8220;win&#8221; when the people who built it were shown the door right before payday.</p><h3>Ubisoft&#8217;s messy launch: what it comes down to</h3><p>Black Flag Resynced is a strange, revealing kind of launch: a genuinely good game buried under a &#8220;Mostly Negative&#8221; rating it mostly didn&#8217;t earn <em>as a game.</em> The remake is solid, the players are there, and the critics approve. But Ubisoft managed to overshadow its own success with $85 of day-one DLC, ads for another game inside a full-priced title, and the shadow of fresh layoffs.</p><p>It&#8217;s a near-perfect microcosm of modern Ubisoft: capable of making something people genuinely want, then undermining it with the exact business practices players keep begging them to stop. The talent is clearly there. The trust is what&#8217;s running out. And no amount of DLC packs can buy that back.</p><p>Somewhere under all that monetization is a great pirate game. Ubisoft just made it awfully hard to see.</p><div><hr></div><h3>Want More Clownfish TV?</h3><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>Destructoid and Sportskeeda</em> (July 9, 2026), verified for the reception split (Assassin&#8217;s Creed Black Flag Resynced launching to an 84 Metacritic score, a Destructoid 9/10, and roughly 95,000-98,000 concurrent Steam players while sitting at &#8220;Mostly Negative&#8221; on Steam user reviews, and the nine day-one DLC packs at roughly $5-10 each totaling about $85, not included in the $70 Deluxe Edition, with some packs reportedly offering in-game advantages)</p></li><li><p><em>TheGamer and Steam user reviews</em> (July 9, 2026), verified for the specific complaints (the $84.91 DLC figure, the in-menu advertisements prompting players to launch Assassin&#8217;s Creed Shadows, reports of wiped Ubisoft Connect points and launcher access issues, and negative reviews praising the remake itself while criticizing the monetization)</p></li><li><p><em>TwistedVoxel and the official Assassin&#8217;s Creed account</em> (July 9, 2026), verified for the 30fps cutscene issue (Ubisoft acknowledging cutscenes lock to 30fps on PC when Raytracing, BVH, or Terrain Quality are set to Ultra High, describing it as a bug with a fix coming and a workaround available) and Destructoid for the context of Ubisoft laying off 51 developers, including staff at studios that worked on the remake, the previous month</p></li></ul>]]></content:encoded></item><item><title><![CDATA[The Xbox CEO who just cut 3,200 jobs is now advising the Fed on jobs]]></title><description><![CDATA[Days after announcing roughly 3,200 Xbox layoffs, CEO Asha Sharma was named an advisor to a new Federal Reserve task force on, of all things, &#8220;Productivity and Jobs.&#8221; The irony is hard to miss.]]></description><link>https://drezzed.clownfishtv.com/p/the-xbox-ceo-who-just-cut-3200-jobs</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/the-xbox-ceo-who-just-cut-3200-jobs</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Fri, 10 Jul 2026 15:13:59 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!DU4j!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!DU4j!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!DU4j!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg 424w, https://substackcdn.com/image/fetch/$s_!DU4j!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg 848w, https://substackcdn.com/image/fetch/$s_!DU4j!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!DU4j!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!DU4j!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg" width="1080" height="602" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:602,&quot;width&quot;:1080,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Oh, the irony.&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Oh, the irony." title="Oh, the irony." srcset="https://substackcdn.com/image/fetch/$s_!DU4j!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg 424w, https://substackcdn.com/image/fetch/$s_!DU4j!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg 848w, https://substackcdn.com/image/fetch/$s_!DU4j!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!DU4j!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0b367647-4ba3-49e3-998c-49d0f11d46f0_1080x602.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Days after announcing roughly 3,200 Xbox layoffs, CEO Asha Sharma was named an advisor to a new Federal Reserve task force on, of all things, &#8220;Productivity and Jobs.&#8221; The irony is hard to miss. But the actual role is narrower, and more interesting, than the headline suggests. Here&#8217;s the full story.</strong></em></p><p>You genuinely cannot make this up. Just days after announcing that roughly <strong>3,200</strong> people would lose their jobs in a massive <strong>Xbox</strong> restructuring, CEO <strong>Asha Sharma</strong> has been tapped to advise the <strong>Federal Reserve</strong> on a new task force focused on, wait for it, &#8220;Productivity and Jobs.&#8221;</p><p>The timing is so on-the-nose it reads like satire. But it&#8217;s real, and the details are worth unpacking, because the actual role is a bit different from what the headline implies. Here&#8217;s what&#8217;s going on.</p><div id="youtube2-FZ5uP8B76c0" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;FZ5uP8B76c0&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/FZ5uP8B76c0?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h2>What actually happened</h2><p>The Federal Reserve, the central bank of the United States, announced the creation of five new advisory task forces meant to sharpen how the institution operates. Under Chairman <strong>Kevin Warsh</strong>, the Fed named external advisors to lead each one, covering areas like Communications, Data, Inflation Frameworks, and, yes, Productivity and Jobs.</p><p>Sharma was named as one of three advisors on that Productivity and Jobs task force. Notably, she&#8217;s the <em>only</em> sitting CEO among all the advisors across every task force, the rest are largely economists and former executives. </p><p>Her co-advisors are venture capitalist <strong>Marc Andreessen</strong> of Andreessen Horowitz and Stanford economist <strong>Charles I. Jones</strong>, who is currently working with AI company <strong>Anthropic</strong> on AI&#8217;s economic effects.</p><h2>The role is narrower than it sounds</h2><p>Here&#8217;s the important nuance: this isn&#8217;t a national jobs program, and Sharma isn&#8217;t being asked to go create employment. The task force has a specific, fairly technical mandate: to &#8220;assess the economic impact of new general-purpose technologies, including artificial intelligence, to inform the Federal Reserve&#8217;s policy judgments.&#8221;</p><p>In other words, it&#8217;s an <strong>AI-and-the-economy</strong> advisory panel. The Fed wants outside expertise on how technologies like AI are reshaping work and productivity, so it can make better monetary-policy decisions. Sharma was almost certainly chosen for this because, before running Xbox, she was president of Microsoft&#8217;s <strong>CoreAI</strong> division. On paper, that&#8217;s a genuinely relevant background for a panel about AI&#8217;s economic effects.</p><h2>So why does it look so bad?</h2><p>Because the optics are, frankly, terrible. It&#8217;s very hard to ignore the image of someone advising the nation&#8217;s central bank on &#8220;jobs&#8221; and &#8220;productivity&#8221; in the very same week she signed off on cutting thousands of them.</p><p>Sharma&#8217;s Xbox &#8220;reset&#8221; will eliminate roughly 3,200 positions, about 1,600 this week, with the rest rolling out by the end of Microsoft&#8217;s 2027 fiscal year. Entire studios have been spun off or shuttered, and legendary teams like <strong>id Software</strong> were reportedly cut roughly in half. To then see the executive behind those cuts elevated to advise on employment policy strikes a lot of people, especially game developers, as tone-deaf at best.</p><h2>The uncomfortable connection nobody&#8217;s saying out loud</h2><p>Here&#8217;s where it gets genuinely thought-provoking, rather than just ironic. The task force exists to study how AI reshapes jobs and productivity. And Sharma&#8217;s Xbox restructuring is, arguably, a live example of exactly that phenomenon.</p><p>Microsoft has poured a reported <strong>$80 billion-plus</strong> into AI while simultaneously cutting gaming staff, and messaging around the layoffs has leaned on the idea that AI is &#8220;changing how work gets done.&#8221; Viewed cynically, Sharma isn&#8217;t an odd choice for this panel <em>despite</em> the layoffs, she&#8217;s a fitting one <em>because</em> of them. She&#8217;s overseeing precisely the kind of AI-era workforce &#8220;transformation&#8221; the Fed says it wants to understand. Whether that&#8217;s reassuring or alarming probably depends on how you feel about who gets to define what that transformation looks like.</p><h2>The case that it actually makes sense</h2><p>In fairness to Sharma and the Fed, there&#8217;s a reasonable argument here. If you want to understand how AI is affecting employment in real time, talking to executives who are <em>actively</em> restructuring their workforces around it isn&#8217;t crazy, it&#8217;s arguably useful primary-source insight. The Fed says the task forces are meant to &#8220;follow the evidence&#8221; and &#8220;provide candid feedback,&#8221; and a CEO in the thick of an AI-driven reorganization has a firsthand view economists lack.</p><p>You don&#8217;t have to <em>like</em> the layoffs to see why her perspective might be valuable to policymakers trying to get ahead of these trends. The Fed isn&#8217;t endorsing her business decisions; it&#8217;s trying to learn from what&#8217;s happening across the economy, and what&#8217;s happening at Xbox is very much part of that.</p><h2>The Xbox CEO&#8217;s Fed role: what it comes down to</h2><p>Strip away the irony, and this is a real, if awkward, story: a tech CEO with a genuine AI background was named to a Federal Reserve advisory panel on AI&#8217;s economic impact, at the exact moment her own company is providing a painful case study in that impact. The role is narrower and more defensible than &#8220;the layoffs lady is now in charge of jobs&#8221; makes it sound.</p><p>But the optics still sting, and understandably so. For the thousands of Xbox workers who just lost their livelihoods, and the developers watching their studios gutted, the sight of the person responsible being handed a prestigious seat advising on &#8220;jobs&#8221; is a bitter pill, no matter how you frame the fine print. Sometimes a thing can be perfectly explicable and still feel deeply wrong. This is one of those times.</p><p>The Fed wanted an expert on how technology reshapes work. It&#8217;s hard to argue they didn&#8217;t get one.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>Game Informer and VGC</em> (July 9, 2026), verified for the core facts (the Federal Reserve under Chairman Kevin Warsh announcing five advisory task forces, Xbox CEO Asha Sharma named one of three advisors on the Productivity and Jobs task force, its mandate to &#8220;assess the economic impact of new general-purpose technologies, including artificial intelligence,&#8221; Sharma being the only active CEO among the advisors, her prior role as president of Microsoft&#8217;s CoreAI, and co-advisors Marc Andreessen and Stanford economist Charles I. Jones)</p></li><li><p><em>PC Gamer, GamesRadar, and Game Developer</em> (July 2026), verified for the layoff context (Sharma&#8217;s Xbox &#8220;reset&#8221; cutting roughly 3,200 jobs, about 1,600 this week and the rest by the end of the 2027 fiscal year, the spin-offs and studio closures, and the timing landing just days before the Fed appointment) and the Fed&#8217;s stated aim for the task forces to &#8220;follow the evidence&#8221; and &#8220;provide candid feedback&#8221;</p></li><li><p><em>Kotaku and VGC</em> (July 2026), verified for the additional detail (Charles I. Jones working with Anthropic on AI&#8217;s economic impact, Andreessen&#8217;s AI investments and past techno-optimist writings, the Fed&#8217;s statement that it&#8217;s &#8220;unclear how the appointments were made,&#8221; and the broader context of Microsoft&#8217;s heavy AI investment alongside its gaming-division cuts)</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Nvidia will rent back unsold AI chips for a cut of cloud revenue, is it smart or a bubble sign?]]></title><description><![CDATA[Nvidia just rolled out a program to guarantee young cloud companies&#8217; unsold AI chips, in exchange for a slice of their revenue.]]></description><link>https://drezzed.clownfishtv.com/p/nvidia-will-rent-back-unsold-ai-chips</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/nvidia-will-rent-back-unsold-ai-chips</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Thu, 09 Jul 2026 20:32:49 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!GPn8!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!GPn8!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!GPn8!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!GPn8!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!GPn8!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!GPn8!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!GPn8!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!GPn8!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!GPn8!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!GPn8!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!GPn8!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7d27f04c-19e3-4ec0-beff-854ec1ff9b33_2720x1530.webp 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Nvidia just rolled out a program to guarantee young cloud companies&#8217; unsold AI chips, in exchange for a slice of their revenue. Supporters call it clever balance-sheet muscle. Skeptics call it &#8220;circular financing&#8221; that could deepen an AI bubble. Here&#8217;s how it works, and why both sides have a point.</strong></em></p><p><strong>Nvidia</strong> just made a move that says a lot about the state of the AI boom. The chip giant is offering to financially <strong>backstop</strong> smaller cloud companies that buy its expensive AI chips, and in return, it&#8217;ll take a cut of their revenue.</p><p>It&#8217;s a clever bit of financial engineering, or a worrying sign of an overheating AI market, depending on who you ask. Here&#8217;s exactly what Nvidia is doing, why it&#8217;s doing it, and the real debate over whether it&#8217;s smart or risky.</p><h2>What Nvidia is actually doing</h2><p>Let&#8217;s break down the deal, because the mechanics are the key.</p><p>Nvidia&#8217;s graphics processing units (GPUs) are the engines that power AI, and they&#8217;re wildly expensive, usually the single priciest part of any AI data center. That cost makes it hard for smaller, newer cloud companies (nicknamed &#8220;neoclouds&#8221;) to get the loans they need to buy them.</p><p>So Nvidia is stepping in with a program it calls the <strong><a href="https://blogs.nvidia.com/blog/nvidia-unlocks-ai-compute-at-scale-capital-partners-to-power-ai-infrastructure-buildout/">AI Compute Partnership</a></strong>. Here&#8217;s the core of it, confirmed by Nvidia itself:</p><ul><li><p>A young cloud provider buys or leases a big batch of Nvidia GPUs to rent out to AI developers.</p></li><li><p>If that provider <strong>can&#8217;t find enough customers</strong> to rent the chips, Nvidia promises to <strong>rent back the unused capacity itself</strong> at a pre-agreed price.</p></li><li><p>In exchange, Nvidia takes a <strong>percentage of the cloud provider&#8217;s revenue</strong> (a share that shrinks over the life of the contract), on top of the money it already made selling the hardware.</p></li></ul><p>The first named partners are cloud startups <strong>Firmus</strong> and <strong>Sharon AI</strong>, with Sharon reportedly deploying up to 40,000 of Nvidia&#8217;s newest GB300 chips.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!IcbY!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!IcbY!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg 424w, https://substackcdn.com/image/fetch/$s_!IcbY!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg 848w, https://substackcdn.com/image/fetch/$s_!IcbY!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!IcbY!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!IcbY!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg" width="1280" height="680" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/c87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:680,&quot;width&quot;:1280,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: Nvidia&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: Nvidia" title="Image: Nvidia" srcset="https://substackcdn.com/image/fetch/$s_!IcbY!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg 424w, https://substackcdn.com/image/fetch/$s_!IcbY!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg 848w, https://substackcdn.com/image/fetch/$s_!IcbY!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!IcbY!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc87d469b-b393-43aa-a5bc-82679f86c597_1280x680.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>Why Nvidia is doing this</h2><p>Here&#8217;s the strategy, and it&#8217;s genuinely shrewd.</p><p>The backstop solves a real problem: lenders are nervous about financing companies with shaky credit. But if Nvidia guarantees to pay for any unused chips, suddenly those loans look much safer, so banks are far more willing to fund the purchases. As one data center executive told The Information, Nvidia &#8220;kills two birds with one stone&#8221;, it helps finance both the chips <em>and</em> the data centers that house them.</p><p>There&#8217;s a bigger strategic reason too. Right now, a handful of tech giants, <strong>Amazon</strong>, <strong>Microsoft</strong>, <strong>Google</strong>, <strong>Meta</strong>, and <strong>Oracle</strong>, buy most of Nvidia&#8217;s chips. The problem? Several of them are building their <em>own</em> AI chips to cut Nvidia out. By propping up smaller neoclouds, Nvidia builds an alternative customer base and reduces its dependence on the very giants trying to replace it.</p><h2>This isn&#8217;t entirely new</h2><p>Here&#8217;s the context that shows this is a deepening pattern, not a one-off.</p><p>Nvidia has done versions of this before. Back in September 2024, it agreed to buy all of cloud company <strong>CoreWeave</strong>&#8216;s unsold capacity through 2032, a commitment worth around <strong>$6.3 billion</strong>, which helped calm investor nerves about CoreWeave&#8217;s debt-heavy business. The new AI Compute Partnership basically turns that one-off arrangement into a repeatable program Nvidia can offer to many companies.</p><h2>The bull case: smart use of a powerful balance sheet</h2><p>Here&#8217;s the optimistic read, and it&#8217;s a solid one.</p><p>Nvidia is sitting on an enormous pile of cash and the most in-demand product in tech. Using that strength to expand who can afford its chips is, arguably, just good business. It widens Nvidia&#8217;s market, locks in future customers, creates a recurring revenue stream on top of hardware sales, and helps build out the AI infrastructure everyone says the world needs. Supporters see a company using its balance sheet to grease the wheels of an industry it dominates.</p><h2>The bear case: &#8220;circular financing&#8221; and bubble worries</h2><p>Here&#8217;s the skeptical read, and it deserves equal weight.</p><p>Critics look at this and see something more concerning: <strong>circular financing.</strong> In plain terms, Nvidia is helping fund the companies that buy Nvidia&#8217;s products, and guaranteeing their revenue. That can artificially prop up demand for Nvidia chips, making the AI boom look healthier than the actual end-demand justifies.</p><p>The risk is real: if AI demand cools, Nvidia could be left holding the bag, on the hook to rent back mountains of GPUs nobody wants. Financial analysts flagged exactly these &#8220;risk questions,&#8221; and Nvidia&#8217;s stock actually dipped slightly on the news. To skeptics, arrangements like this are a hallmark of a bubble, where money circulates between a small group of players to keep the party going, rather than being driven by outside customers actually paying for the end product.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!gfq4!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd54c7f57-5036-4264-97e6-094fae9d6ca5_3840x2160.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!gfq4!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd54c7f57-5036-4264-97e6-094fae9d6ca5_3840x2160.jpeg 424w, 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srcset="https://substackcdn.com/image/fetch/$s_!gfq4!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd54c7f57-5036-4264-97e6-094fae9d6ca5_3840x2160.jpeg 424w, https://substackcdn.com/image/fetch/$s_!gfq4!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd54c7f57-5036-4264-97e6-094fae9d6ca5_3840x2160.jpeg 848w, https://substackcdn.com/image/fetch/$s_!gfq4!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd54c7f57-5036-4264-97e6-094fae9d6ca5_3840x2160.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!gfq4!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd54c7f57-5036-4264-97e6-094fae9d6ca5_3840x2160.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>Why this matters beyond Wall Street</h2><p>Here&#8217;s why you should care even if you don&#8217;t own Nvidia stock.</p><p>This is the same AI-infrastructure gold rush that&#8217;s rippling into everyday life. The insatiable demand for GPUs and data centers is a big reason RAM and storage prices have spiked (making everything from gaming PCs to the new Steam Machine more expensive), and why power grids are straining under data-center demand. Nvidia&#8217;s financing programs are designed to pour <em>more</em> fuel on that fire, accelerating the buildout. Whether that&#8217;s a good thing, more AI progress, or a risky one, a bigger bubble to eventually pop, is one of the defining economic questions of the moment.</p><h2>Nvidia&#8217;s GPU backstop: is it genius or a red flag?</h2><p>So here&#8217;s the deal.</p><p>Nvidia&#8217;s new backstop program is a genuinely clever piece of financial engineering: it lowers the barrier for smaller companies to buy its chips, reduces its reliance on a few giant customers, and adds a fresh revenue stream, all using the strength of its balance sheet. </p><p>On its own terms, it&#8217;s smart.</p><p>But it also feeds a real and growing worry that the AI boom is being propped up by circular deals rather than pure end-user demand, which is exactly the kind of thing that makes bubble-watchers nervous. Both readings are legitimate. If the AI wave keeps rising, this looks like brilliant strategy. If it crests, moves like this could make the fall harder. </p><p>Either way, Nvidia has once again positioned itself at the absolute center of the AI economy, as the seller of the shovels, and increasingly, the banker funding the gold rush too. That&#8217;s a powerful place to stand. It&#8217;s also a lot of weight on one company&#8217;s shoulders.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>The Information (Amir Efrati and Phoebe Liu)</em> (July 2026), the originating report, verified for the backstop mechanism (renting back unused GPU capacity in exchange for a declining share of cloud revenue), the &#8220;AI Compute Partnership&#8221; internal name, the Firmus and Sharon AI first partners, the Nvidia spokesperson confirmation, and the &#8220;kills two birds with one stone&#8221; data-center-executive quote</p></li><li><p><em>Nvidia official blog, Bloomberg, and CNBC</em> (July 2026), verified for Nvidia&#8217;s confirmation of the revenue-sharing and credit-support model, the &#8220;standard product revenue and a share of the cloud revenue&#8221; language, the deployment scale (Sharon AI&#8217;s up to 40,000 GB300 GPUs, Firmus&#8217;s Indonesia campus), and the strategic goal of reducing reliance on Amazon/Microsoft/Google/Meta/Oracle</p></li><li><p><em>TipRanks and Tom&#8217;s Hardware</em> (2024-2026), verified for the &#8220;risk questions&#8221; and circular-financing concerns, the 1.25% NVDA stock dip on the news, and the precedent of the September 2024 CoreWeave deal ($6.3 billion commitment to buy unsold capacity through 2032)</p></li></ul>]]></content:encoded></item><item><title><![CDATA[China’s UBTECH unveils a lifelike humanoid robot companion starting at $16,500]]></title><description><![CDATA[A Chinese company just revealed an ultra-realistic humanoid robot designed to be an AI companion for lonely and elderly people, and it&#8217;s already taken over 13,000 orders.]]></description><link>https://drezzed.clownfishtv.com/p/chinas-ubtech-unveils-a-lifelike</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/chinas-ubtech-unveils-a-lifelike</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Thu, 09 Jul 2026 20:25:20 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!5ckb!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!5ckb!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!5ckb!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!5ckb!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!5ckb!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!5ckb!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!5ckb!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/fef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!5ckb!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!5ckb!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!5ckb!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!5ckb!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ffef267a0-0fc2-413b-b84f-d4e120059248_2720x1530.webp 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>A Chinese company just revealed an ultra-realistic humanoid robot designed to be an AI companion for lonely and elderly people, and it&#8217;s already taken over 13,000 orders. Here&#8217;s what the UWORLD U1 can do, what it costs, and why it&#8217;s sparking both excitement and unease.</strong></em></p><p>A <strong>Chinese</strong> robotics company has unveiled a strikingly human-like robot built for a very specific purpose: keeping people company. And it&#8217;s not a far-off concept, it&#8217;s shipping this year, and thousands have already ordered one.</p><p>Meet the <strong>UWORLD U1</strong> from <strong>UBTECH</strong>, an ultra-realistic humanoid robot that the company bills as an AI companion for the lonely and the elderly. Here&#8217;s what it can do, how much it costs, and why it&#8217;s stirring up equal parts amazement and unease.</p><h2>What is the UWORLD U1?</h2><p>Let&#8217;s start with what the company is actually claiming.</p><p>UBTECH, a Shenzhen-based robotics firm, revealed the U1 at a June 30 launch event, describing it as &#8220;the world&#8217;s first full-size, mass-produced ultra-bionic humanoid robot.&#8221; (That&#8217;s UBTECH&#8217;s own billing, but the product is undeniably striking.)</p><p>The U1 is designed to look and feel human. It has soft <strong>silicone skin</strong>, detailed down to pores, veins, and fingerprints, along with real hair, eyelashes, and even manicured nails. Under the hood, it packs <strong>88 degrees of freedom</strong> (essentially, points of movement) and a &#8220;biomimetic spine&#8221; the company says reproduces up to 90% of basic human motion. In demos, it blinks, holds eye contact, and turns its head with unsettling smoothness.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!lKfL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!lKfL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg 424w, https://substackcdn.com/image/fetch/$s_!lKfL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg 848w, https://substackcdn.com/image/fetch/$s_!lKfL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!lKfL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!lKfL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/f72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image -  Mjengo Hub&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image -  Mjengo Hub" title="Image -  Mjengo Hub" srcset="https://substackcdn.com/image/fetch/$s_!lKfL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg 424w, https://substackcdn.com/image/fetch/$s_!lKfL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg 848w, https://substackcdn.com/image/fetch/$s_!lKfL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!lKfL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff72797c9-3408-4bd0-9ad7-1d214263619f_1920x1080.jpeg 1456w" sizes="100vw"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>What can it actually do?</h2><p>Here&#8217;s the pitch, and it&#8217;s squarely aimed at companionship.</p><p>UBTECH designed the U1 primarily as an <strong>AI companion</strong>, mainly for single people and older adults. According to the company, it can:</p><ul><li><p><strong>Hold natural conversations</strong> and remember previous interactions across months (it uses what UBTECH calls an &#8220;Agent Memory OS&#8221;).</p></li><li><p><strong>Read emotions</strong>, recognizing more than 20 emotional states from your expressions and tone.</p></li><li><p><strong>Give medication reminders</strong> and detect signs of stress or tiredness.</p></li><li><p><strong>Speak first</strong>, there&#8217;s no wake word; it watches the room, reads the situation, and initiates conversation on its own.</p></li></ul><p>One notable limitation: despite the human looks, it&#8217;s <strong>not</strong> a household helper. UBTECH has been upfront that the U1 can&#8217;t cook, clean, or do chores. It&#8217;s built for connection, not labor.</p><h2>How much does it cost?</h2><p>Here&#8217;s the price breakdown, and it spans a huge range.</p><p>The U1 comes in three tiers:</p><ul><li><p><strong>U1 Lite</strong> (a semi-torso, upper-body-only model): about <strong>$16,500</strong></p></li><li><p><strong>U1 Pro</strong> (full-body): roughly <strong>$23,400</strong></p></li><li><p><strong>U1 Ultra</strong> (the high-end, fully customizable flagship): up to about <strong>$138,000</strong></p></li></ul><p>So this ranges from &#8220;expensive gadget&#8221; to &#8220;costs as much as a house down payment,&#8221; depending on how lifelike and capable you want it. UBTECH says it&#8217;s already logged more than <strong>13,000 orders</strong>, with the first deliveries expected around September 2026.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!jrFg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!jrFg!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png 424w, https://substackcdn.com/image/fetch/$s_!jrFg!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png 848w, https://substackcdn.com/image/fetch/$s_!jrFg!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png 1272w, https://substackcdn.com/image/fetch/$s_!jrFg!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!jrFg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png" width="1223" height="634" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/e727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:634,&quot;width&quot;:1223,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:812103,&quot;alt&quot;:&quot;Image: UBTech Robotics&quot;,&quot;title&quot;:null,&quot;type&quot;:&quot;image/png&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:&quot;https://drezzed.clownfishtv.com/i/204774546?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: UBTech Robotics" title="Image: UBTech Robotics" srcset="https://substackcdn.com/image/fetch/$s_!jrFg!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png 424w, https://substackcdn.com/image/fetch/$s_!jrFg!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png 848w, https://substackcdn.com/image/fetch/$s_!jrFg!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png 1272w, https://substackcdn.com/image/fetch/$s_!jrFg!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fe727d5eb-7fd7-431a-923d-4c4a1a2cb70b_1223x634.png 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>The privacy question</h2><p>Here&#8217;s a detail that matters a lot for a robot watching you at home.</p><p>Given that the U1 has cameras in its eyes and is constantly reading its environment, privacy is an obvious concern. UBTECH&#8217;s answer: the robot uses a <strong>local-first</strong> approach, storing your conversations and personal data <strong>on the device itself</strong>, encrypted, rather than uploading everything to the cloud by default.</p><p>That&#8217;s a genuinely important design choice. If it works as described, it means your private moments with the robot stay with the robot, a meaningful safeguard for a device this intimate. Of course, &#8220;as described&#8221; is doing some work there; independent testing will tell the real story.</p><h2>Why it&#8217;s sparking unease</h2><p>Here&#8217;s the other side, because the reaction hasn&#8217;t been all positive.</p><p>For all the impressive engineering, a lot of people find the U1 more unsettling than heartwarming, and the concerns are worth taking seriously:</p><ul><li><p><strong>The uncanny valley.</strong> A robot that <em>almost</em> looks human can feel eerie rather than comforting, and critics say the U1 lands squarely in that unsettling zone.</p></li><li><p><strong>A band-aid on a real problem.</strong> UBTECH itself cited the statistics driving demand: China has over 90 million adults living alone and 118 million &#8220;empty-nest&#8221; seniors. Critics argue that selling robots to lonely people treats the symptom of a societal loneliness crisis, not the cause. As one commenter put it, the robot &#8220;isn&#8217;t the disease, it&#8217;s the thermometer.&#8221;</p></li><li><p><strong>Recreating the dead.</strong> The most emotionally fraught feature: UBTECH&#8217;s companion initiative includes technology to recreate the face and voice of <em>specific individuals</em>, including deceased loved ones, for grieving families. To some that&#8217;s a profound comfort; to others, it&#8217;s a deeply uncomfortable idea.</p></li></ul><h2>The bigger picture</h2><p>Here&#8217;s what this really represents.</p><p>Whatever you think of it, the U1 is a milestone. It marks a genuine shift in robotics, from machines built for factories and warehouses toward robots designed for emotional connection in the home. And the 13,000-plus orders prove the demand is real, whether that&#8217;s exciting or troubling.</p><p>UBTECH is betting that companion robots become a whole new consumer category, and given aging populations and rising loneliness worldwide, they may well be right. The technology will only get cheaper, smoother, and more convincing from here. The real question isn&#8217;t whether these robots will sell, that&#8217;s already answered. It&#8217;s how we, as a society, feel about turning to silicone and software to solve something as human as loneliness.</p><h2>The UWORLD U1 robot companion: is this the future we want?</h2><p>UBTECH&#8217;s UWORLD U1 is a genuinely remarkable piece of engineering, a lifelike, emotion-reading, memory-keeping humanoid companion that starts at $16,500 and is already headed to thousands of homes. On a technical level, it&#8217;s an impressive leap toward the sci-fi robots we&#8217;ve imagined for decades.</p><p>But it also lands right in the middle of a hard conversation. Is a robot companion a compassionate lifeline for isolated elderly people and the chronically lonely, or a dystopian shortcut that lets society off the hook for caring for each other? Honestly, it can be both at once. The engineering is real, the demand is real, and the discomfort is real too. </p><p>What&#8217;s certain is that these robots are coming, and fast. Whether we greet them as a comfort or a warning may say more about us than about the machines. </p><p>Either way, the age of the humanoid companion just stopped being science fiction.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>UBTECH press release (via PRNewswire) and Interesting Engineering</em> (June-July 2026), verified for the UWORLD U1 launch details (the June 30 Shenzhen event, the &#8220;world&#8217;s first full-size mass-produced ultra-bionic humanoid robot&#8221; company claim, the three-model lineup, the 88 degrees of freedom and biomimetic spine, the emotion-recognition and Agent Memory OS features, the 13,361 orders, and the China loneliness statistics of 90M+ adults living alone and 118M empty-nest seniors)</p></li><li><p><em>TechEBlog and South China Morning Post</em> (July 2026), verified for the pricing tiers (U1 Lite ~$16,500, U1 Pro ~$23,400, U1 Ultra up to ~$138,000), the silicone-skin construction details, the September 2026 shipping window, the local encrypted data storage, and the fact that the robot cannot perform household chores</p></li><li><p><em>ShinyShiny and additional tech coverage</em> (July 2026), verified for the mixed public reaction (the &#8220;creepy&#8221;/uncanny-valley concerns), the customization and celebrity/loved-one appearance options, the deceased-loved-one recreation technology in the companionship initiative, and the &#8220;symptom of loneliness&#8221; critique</p></li></ul>]]></content:encoded></item><item><title><![CDATA[McDonald’s Japan is famous for letting you customize your order, but 2026 ends that]]></title><description><![CDATA[McDonald&#8217;s Japan has long been a customization paradise, home to a beloved free extra-toppings hack.]]></description><link>https://drezzed.clownfishtv.com/p/mcdonalds-japan-is-famous-for-letting</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/mcdonalds-japan-is-famous-for-letting</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Thu, 09 Jul 2026 20:18:25 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!6efW!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F451fe079-5351-4987-bfc0-75e235a279a8_2720x1530.webp" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" 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1272w, https://substackcdn.com/image/fetch/$s_!6efW!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F451fe079-5351-4987-bfc0-75e235a279a8_2720x1530.webp 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!6efW!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F451fe079-5351-4987-bfc0-75e235a279a8_2720x1530.webp" width="1456" height="819" 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https://substackcdn.com/image/fetch/$s_!6efW!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F451fe079-5351-4987-bfc0-75e235a279a8_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!6efW!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F451fe079-5351-4987-bfc0-75e235a279a8_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!6efW!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F451fe079-5351-4987-bfc0-75e235a279a8_2720x1530.webp 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>McDonald&#8217;s Japan has long been a customization paradise, home to a beloved free extra-toppings hack. But 2026 has seen the chain tighten rules across the board, and a new report suggests customization itself may be next. Here&#8217;s what&#8217;s actually confirmed.</strong></em></p><p>If you&#8217;ve ever been to a <strong>McDonald&#8217;s</strong> in <strong>Japan</strong>, you know it&#8217;s a different world, wildly creative menus, seasonal specials, and a customer-service culture that&#8217;s the stuff of legend.</p><p>Part of that reputation is a famously generous approach to customizing your order. But 2026 has been a year of McDonald&#8217;s Japan <em>tightening</em> its rules in several ways, and a new report suggests that generosity may be shifting too. Here&#8217;s what&#8217;s verified, and what to watch.</p><h2>The legendary free-toppings hack</h2><p>Let&#8217;s start with the thing that made McDonald&#8217;s Japan a customization favorite.</p><p>For years, McDonald&#8217;s Japan has quietly allowed customers to request <strong>free extra portions of certain toppings</strong>, like double pickles, double onions, or extra sauce, on its sandwiches at no additional charge. The trick dates back to at least 2014, when it spread online as a budget-friendly hack: pile on more free toppings and stretch even the cheapest burger into a more filling meal.</p><p>It became a beloved, word-of-mouth perk, the kind of small kindness that fit right into Japan&#8217;s celebrated customer-service culture. For fans, it was a perfect example of what made McDonald&#8217;s Japan feel a cut above.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!9t7L!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!9t7L!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg 424w, https://substackcdn.com/image/fetch/$s_!9t7L!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg 848w, https://substackcdn.com/image/fetch/$s_!9t7L!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!9t7L!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!9t7L!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg" width="739" height="415" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:415,&quot;width&quot;:739,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: Essential Japan&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: Essential Japan" title="Image: Essential Japan" srcset="https://substackcdn.com/image/fetch/$s_!9t7L!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg 424w, https://substackcdn.com/image/fetch/$s_!9t7L!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg 848w, https://substackcdn.com/image/fetch/$s_!9t7L!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!9t7L!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3a26ccbb-1793-4799-b186-be37c00e2529_739x415.jpeg 1456w" sizes="100vw"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>2026: the year of new rules</h2><p>Here&#8217;s the bigger shift, and it&#8217;s well-documented.</p><p>Across 2026, McDonald&#8217;s Japan has been introducing tighter rules and restrictions, mostly driven by a very specific problem: <strong>scalpers and food waste</strong> around its wildly popular toy promotions.</p><p>The chain&#8217;s Happy Set (Happy Meal) collaborations have become such huge cultural events that they&#8217;ve caused chaos:</p><ul><li><p><strong>The Pok&#233;mon meltdown.</strong> A Pok&#233;mon Happy Meal promotion was so aggressively targeted by resellers (after the included trading cards) that McDonald&#8217;s Japan reportedly had to <strong>end it after just one day</strong> and issued a public apology.</p></li><li><p><strong>The Chiikawa chaos.</strong> A 2025 collaboration with the hit character Chiikawa sold out almost instantly, with scalpers bulk-buying meals just for the toys, then reportedly <strong>abandoning the uneaten food</strong>, leaving full trays in and around restaurants.</p></li></ul><h2>How McDonald&#8217;s cracked down</h2><p>In response, McDonald&#8217;s Japan rolled out genuinely strict new measures for 2026.</p><p>For the <em>returning</em> Chiikawa Happy Set promotion, the company implemented rules it had never used before:</p><ul><li><p><strong>Digital purchase tickets</strong> required through the official app on launch days</p></li><li><p><strong>Purchase limits</strong> (as few as four sets per customer/group)</p></li><li><p>A firm public stance that buying purely for <strong>resale is prohibited</strong>, and that food waste &#8220;will not be tolerated&#8221;</p></li><li><p>Even major resale platforms like <strong>Mercari</strong> stepped in, temporarily <strong>banning listings</strong> of the toys, in one case <em>before</em> the product even launched</p></li></ul><p>It&#8217;s a notable shift for a chain long associated with easygoing generosity, clearly, McDonald&#8217;s Japan is willing to clamp down when a beloved perk gets abused.</p><h2>So what about customization?</h2><p>Here&#8217;s the part to watch, reported but not yet confirmed.</p><p>Against this backdrop of tightening rules, a recent report suggested McDonald&#8217;s Japan may be <strong>reining in some of its popular customization requests</strong> too. As of now, though, the specifics haven&#8217;t been independently confirmed by other major outlets, so it&#8217;s worth treating as an emerging story rather than a done deal.</p><p>If it&#8217;s true, it would fit the broader 2026 pattern: a company famous for going above and beyond, now drawing clearer lines. Whether that&#8217;s about controlling costs, speeding up service, or reducing strain on staff, it would mark another small step away from the &#8220;anything goes&#8221; reputation that fans loved. We&#8217;ll keep an eye on it.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wA4W!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wA4W!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg 424w, https://substackcdn.com/image/fetch/$s_!wA4W!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg 848w, https://substackcdn.com/image/fetch/$s_!wA4W!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!wA4W!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wA4W!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg" width="1456" height="1456" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1456,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: McDonalds&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: McDonalds" title="Image: McDonalds" srcset="https://substackcdn.com/image/fetch/$s_!wA4W!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg 424w, https://substackcdn.com/image/fetch/$s_!wA4W!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg 848w, https://substackcdn.com/image/fetch/$s_!wA4W!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!wA4W!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8ffa0160-4f1d-435a-b815-90a590e710c8_3000x3000.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2><span>McDonald&#8217;s Japan&#8217;s customization rules: what&#8217;s confirmed</span></h2><p>What&#8217;s rock-solid: McDonald&#8217;s Japan built a stellar reputation partly on generous, customer-first touches, including that beloved free extra-toppings hack. And what&#8217;s <em>also</em> solid is that 2026 has been a year of the chain tightening up, mostly to combat the scalpers and food waste plaguing its blockbuster toy promotions.</p><p>The reported pullback on customization isn&#8217;t fully confirmed yet, so we&#8217;re not calling it official. But it lands in a very real trend. If you&#8217;re planning a trip and dreaming of a pickle-loaded Big Mac, it may still be worth a polite ask, just don&#8217;t be shocked if the answer, in 2026, is a little more &#8220;sorry, not anymore&#8221; than it used to be. </p><p>Either way, the golden arches in Japan remain one of the most fascinating fast-food experiences on Earth, rules and all.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>SoraNews24</em> (2014, for historical context), verified for the long-standing McDonald&#8217;s Japan free extra-toppings policy (double pickles, onions, and sauce at no charge) and its origin as a widely-shared budget hack</p></li><li><p><em>Tokyo Weekender and Essential Japan</em> (May 2026), verified for the 2026 scalper/food-waste crackdown, the Chiikawa Happy Set new rules (app-based digital tickets, four-set purchase limits, the anti-resale and anti-food-waste stance), and Mercari&#8217;s pre-launch listing ban</p></li><li><p><em>Dexerto</em> (July 2026), cited as the originating report that McDonald&#8217;s Japan may be removing some popular customization requests, noted here as not yet independently confirmed by other outlets</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Xbox is testing a “disc-to-digital” feature to save your physical game collection]]></title><description><![CDATA[Days after Sony confirmed it&#8217;s killing PlayStation discs, a new report says Microsoft is quietly testing a way to convert your physical Xbox games into digital copies.]]></description><link>https://drezzed.clownfishtv.com/p/xbox-is-testing-a-disc-to-digital</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/xbox-is-testing-a-disc-to-digital</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Thu, 09 Jul 2026 20:11:22 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!9uOu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!9uOu!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!9uOu!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!9uOu!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!9uOu!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!9uOu!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!9uOu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!9uOu!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!9uOu!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!9uOu!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!9uOu!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4b938850-cd5e-4444-8e6b-d95ae5bf2f8d_2720x1530.webp 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Days after Sony confirmed it&#8217;s killing PlayStation discs, a new report says Microsoft is quietly testing a way to convert your physical Xbox games into digital copies. It&#8217;s a genuinely consumer-friendly idea, with a few catches. Here&#8217;s how &#8220;Disc2Digital&#8221; reportedly works.</strong></em></p><p>The timing here is almost too perfect. Just as <strong>Sony</strong> confirms it&#8217;s ending physical <strong>PlayStation</strong> discs, a new report says <strong>Microsoft</strong> is working on a feature to help <strong>Xbox</strong> players hang onto their physical game collections in an all-digital future.</p><p>It&#8217;s called <strong>Disc2Digital</strong>, and it could be a genuinely player-friendly answer to a problem the whole industry is facing. Here&#8217;s what it reportedly does, and the catches to know about.</p><h2>What Xbox is reportedly building</h2><p>Let&#8217;s start with the report, and what it says.</p><p>According to a <a href="https://www.theverge.com/report/960173/microsoft-xbox-disc-to-digital-feature-physical-game-collection">new report from </a><strong><a href="https://www.theverge.com/report/960173/microsoft-xbox-disc-to-digital-feature-physical-game-collection">The Verge</a></strong>&#8216;s Tom Warren, Microsoft has quietly been testing a feature that lets Xbox owners &#8220;digitize&#8221; their physical game collections. Internally, it&#8217;s called <strong>Disc2Digital</strong>, and Xbox employees recently started testing it (references to it first appeared in Xbox PC app code back in May).</p><p>Important context: this is a <em>report</em> based on internal testing, not an official Microsoft announcement. But it&#8217;s well-sourced, and it lines up with a patent Microsoft filed for this exact idea a few years back.</p><h2>How it works</h2><p>Here&#8217;s the actual process, and it&#8217;s refreshingly simple.</p><p>According to the report, converting a disc to digital works like this:</p><ul><li><p><strong>Insert a compatible disc</strong> into your Xbox console</p></li><li><p><strong>Install and launch</strong> the game while signed into your Microsoft account</p></li><li><p>Xbox grants you a <strong>digital entitlement</strong> (basically a digital license) for that game</p></li></ul><p>Once that&#8217;s done, you get the perks of a digital game. If the title supports <strong>Xbox Cloud Gaming</strong> and you have <strong>Game Pass</strong>, you can stream it. If it&#8217;s an <strong>Xbox Play Anywhere</strong> title, you can play it on PCs and handhelds too. It even works with multi-disc games and included DLC.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!eEij!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!eEij!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg 424w, https://substackcdn.com/image/fetch/$s_!eEij!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg 848w, https://substackcdn.com/image/fetch/$s_!eEij!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!eEij!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!eEij!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg" width="1040" height="585" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/b482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:585,&quot;width&quot;:1040,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: XBOX&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: XBOX" title="Image: XBOX" srcset="https://substackcdn.com/image/fetch/$s_!eEij!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg 424w, https://substackcdn.com/image/fetch/$s_!eEij!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg 848w, https://substackcdn.com/image/fetch/$s_!eEij!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!eEij!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb482b143-0ae2-4157-aba8-6bbf9567bae0_1040x585.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>The clever part: your discs still work</h2><p>Here&#8217;s the detail that makes this different from just &#8220;going digital.&#8221;</p><p>Crucially, the report says digitizing a disc <strong>doesn&#8217;t render it useless.</strong> Your physical disc still works exactly as before, you&#8217;re just <em>also</em> getting a digital copy tied to it.</p><p>And here&#8217;s the neat twist for the used-game crowd: the digital entitlement is <strong>tied to the specific disc.</strong> So if you sell or lend that disc to a friend, the digital copy transfers to <em>them</em> once they sign in and play it, and you lose it. In other words, it tries to preserve the &#8220;one disc, one owner&#8221; logic of physical games, even in digital form. That&#8217;s a thoughtful touch that respects how physical ownership actually works.</p><h2>The catches to know about</h2><p>Here&#8217;s where the fine print comes in, because it&#8217;s not perfect.</p><p>A few real limitations:</p><ul><li><p><strong>No Xbox 360 or original Xbox discs.</strong> The feature reportedly only works with Xbox One and Xbox Series X|S games. Your classic collections are out of luck (for now).</p></li><li><p><strong>Some Xbox One discs might not work.</strong> Microsoft has apparently warned testers that compatibility &#8220;depends on how and when the disc was manufactured.&#8221;</p></li><li><p><strong>It&#8217;s still a digital license.</strong> Once digitized, you&#8217;re relying on your Microsoft account and Xbox&#8217;s servers, the same ownership questions that come with any digital purchase apply.</p></li><li><p><strong>You need to be online and signed in.</strong> This isn&#8217;t a fully offline, disc-in-a-drawer solution.</p></li></ul><p>So while it&#8217;s player-friendly, it doesn&#8217;t magically escape the concerns that come with an all-digital world.</p><h2>Why this matters: the Sony contrast</h2><p>Here&#8217;s the bigger picture, and it&#8217;s the whole reason this is a story today.</p><p>This report dropped just hours after Sony confirmed it will <strong>stop producing physical PlayStation discs for new games starting in 2028.</strong> That announcement left PlayStation collectors worried, because Sony offered no clear plan for carrying physical libraries into an all-digital future.</p><p>Microsoft&#8217;s approach looks like the opposite philosophy. Both companies are clearly heading toward digital, Xbox&#8217;s next-gen console (codenamed <strong>Project Helix</strong>) hasn&#8217;t even confirmed whether it&#8217;ll have a disc drive. But where Sony is simply ending discs, Microsoft is reportedly building a <em>bridge</em>, a way to bring your existing collection along. As one outlet put it, Sony ends physical releases while Microsoft tries to preserve ownership through the transition.</p><p>It&#8217;s worth a reality check, though: Xbox hasn&#8217;t confirmed any of this, and &#8220;in testing&#8221; doesn&#8217;t guarantee it&#8217;ll ever launch. But if it does, it&#8217;s a notably more collector-friendly way to handle the same shift.</p><div id="youtube2-gPWgzAw55ps" class="youtube-wrap" data-attrs="{&quot;videoId&quot;:&quot;gPWgzAw55ps&quot;,&quot;startTime&quot;:null,&quot;endTime&quot;:null}" data-component-name="Youtube2ToDOM"><div class="youtube-inner"><iframe src="https://www.youtube-nocookie.com/embed/gPWgzAw55ps?rel=0&amp;autoplay=0&amp;showinfo=0&amp;enablejsapi=0" frameborder="0" loading="lazy" gesture="media" allow="autoplay; fullscreen" allowautoplay="true" allowfullscreen="true" width="728" height="409"></iframe></div></div><h2><span>What Xbox&#8217;s disc-to-digital feature means for your games</span></h2><p>So here&#8217;s the deal.</p><p>If this report pans out, Microsoft&#8217;s Disc2Digital could be a genuinely smart, player-respecting answer to gaming&#8217;s move away from discs, letting you keep your physical games AND get digital access, without instantly torching the used-game logic that collectors care about.</p><p>It&#8217;s not a magic fix. It&#8217;s still account-tied, still online-dependent, and it leaves older consoles behind. But compared to simply pulling the plug on physical media, it&#8217;s a far friendlier path forward. In a week where the disc&#8217;s death felt like a done deal, it&#8217;s a small but real sign that at least one company is thinking about the players who built up shelves of games, and doesn&#8217;t want to leave them stranded. </p><p>Now Xbox just has to actually ship it.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>The Verge (Tom Warren)</em> (July 2026), the originating report, verified for the Disc2Digital feature (the insert-install-launch process, the account-tied digital entitlement, the disc-specific entitlement that transfers on sale/loan, the discs-still-work detail, the Cloud Gaming/Play Anywhere/Game Pass access, the multi-disc/DLC support, the Xbox One and Series X|S support with no 360/original Xbox, the manufacturing-dependent Xbox One caveat, the May code discovery, and Project Helix&#8217;s undecided disc-drive status)</p></li><li><p><em>Kotaku, GameSpot, and Digital Trends</em> (July 2026), verified for the Sony contrast (Microsoft preserving ownership through the transition versus Sony ending physical releases with no migration path), the growing digital-sales share industry-wide, and the analyst expectations that Project Helix will likely drop the disc drive</p></li><li><p><em>Pure Xbox</em> (2022-2026), verified for the earlier Microsoft disc-to-digital patent filing, confirming the concept predates the current testing, and the reader-reaction context around the feature&#8217;s limitations</p></li></ul>]]></content:encoded></item><item><title><![CDATA[The Minions are basically Servbots from Mega Man Legends, and Capcom did it first]]></title><description><![CDATA[Little.]]></description><link>https://drezzed.clownfishtv.com/p/the-minions-are-basically-servbots</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/the-minions-are-basically-servbots</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Thu, 09 Jul 2026 20:07:01 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!-vu7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!-vu7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!-vu7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!-vu7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!-vu7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!-vu7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!-vu7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!-vu7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!-vu7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!-vu7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!-vu7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6f80c1fe-006d-4830-b8af-b7939ff9adc4_2720x1530.webp 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Little. Yellow. Childlike. Fanatically loyal to an evil boss. Too innocent to know they&#8217;re doing crimes. Sound like the Minions? It&#8217;s also a perfect description of Capcom&#8217;s Servbots, who showed up in 1997, nearly two decades before Minions went solo. Let&#8217;s break down the uncanny similarities.</strong></em></p><p>Here&#8217;s a fun one for gamers who&#8217;ve been feeling a certain way every time the <strong>Minions</strong> take over a movie theater: haven&#8217;t we seen these little guys before?</p><p>Because long before <strong>Illumination</strong>&#8216;s yellow goofballs conquered pop culture, <strong>Capcom</strong> created a strikingly similar crew for its cult-classic <strong>Mega Man Legends</strong> series: the <strong>Servbots</strong>. And once you see the parallels, you can&#8217;t unsee them. Let&#8217;s dig into just how alike they really are, and why the Servbots deserve some credit for getting there first.</p><h2>Who are the Servbots?</h2><p>For the uninitiated, a quick intro to Capcom&#8217;s little yellow guys.</p><p>The <strong>Servbots</strong> (known as <strong>Kobun</strong>, or &#8220;henchmen,&#8221; in Japan) debuted in <strong>Mega Man Legends</strong> in <strong>1997.</strong> They&#8217;re a group of small, childlike robots created by the air pirate <strong>Tron Bonne</strong>, who they follow as devoted, if hilariously incompetent, henchmen. They crew her airship, do her chores, pilot her mechs, and help her commit crimes, all while being utterly adorable comic relief.</p><p>If that setup is already ringing a bell, buckle up, because the resemblance goes way deeper than &#8220;small and yellow.&#8221;</p><h2>The similarities are almost uncanny</h2><p>Let&#8217;s put them side by side, because the overlap is genuinely remarkable.</p><ul><li><p><strong>They&#8217;re little and yellow.</strong> Servbots have yellow heads and small, blocky bodies. Minions are little yellow capsules. Both are instantly recognizable by that same cheerful yellow.</p></li><li><p><strong>They both look like LEGO people.</strong> This one&#8217;s not just us, Capcom&#8217;s own lore and basically every wiki notes the Servbots resemble <strong>LEGO minifigures</strong> (fans literally call them &#8220;Lego People&#8221;). The Minions share that same stubby, toy-like build.</p></li><li><p><strong>They serve an evil boss with total devotion.</strong> Servbots are unquestioningly loyal to their villain creator, Tron Bonne. Minions exist to serve &#8220;the most despicable master they can find.&#8221; Both are the ultimate henchmen.</p></li><li><p><strong>They&#8217;re too innocent to know they&#8217;re being bad.</strong> This is the big one. Servbots are described as literally lacking the capacity to understand the morality or illegality of their crimes, they rob banks like it&#8217;s playtime. Minions cheerfully help supervillains with the same guilt-free innocence. Neither group grasps that they&#8217;re the bad guys.</p></li><li><p><strong>They&#8217;re bumbling, childlike comic relief.</strong> Both are well-meaning screwups whose incompetence constantly causes disasters, and both are the designated adorable comic relief of their respective franchises.</p></li><li><p><strong>They basically can&#8217;t die.</strong> Servbots survive flames, spikes, and explosions. And the Minions&#8217; director just confirmed his little guys are functionally immortal (&#8221;we tried multiple times, but they seem to come back alive&#8221;). Both are cartoon-indestructible.</p></li><li><p><strong>They speak in simple gibberish.</strong> Servbots chirp &#8220;Bweep!&#8221; and basic phrases. Minions speak their own nonsense language. Neither is winning a debate.</p></li><li><p><strong>They&#8217;re obsessed with food.</strong> Servbots famously love curry rice, spaghetti, and coffee. Minions would sell out humanity for a banana. Both have a signature food fixation.</p></li><li><p><strong>They&#8217;re a horde of individuals.</strong> There are 40 Servbots (plus a mysterious, unaccounted-for 41st), each with its own name and distinct personality. The Minions likewise have standout named individuals, Kevin, Stuart, Bob, with their own quirks.</p></li></ul><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!i-b1!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!i-b1!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg 424w, https://substackcdn.com/image/fetch/$s_!i-b1!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg 848w, https://substackcdn.com/image/fetch/$s_!i-b1!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!i-b1!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!i-b1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg" width="905" height="540" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:540,&quot;width&quot;:905,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: The Fighters Generation&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: The Fighters Generation" title="Image: The Fighters Generation" srcset="https://substackcdn.com/image/fetch/$s_!i-b1!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg 424w, https://substackcdn.com/image/fetch/$s_!i-b1!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg 848w, https://substackcdn.com/image/fetch/$s_!i-b1!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!i-b1!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa0961349-74da-489b-843d-9a26a5b269b3_905x540.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>So did the Minions &#8220;copy&#8221; the Servbots?</h2><p>Here&#8217;s the honest answer, because it&#8217;s the fair question.</p><p>Almost certainly not, at least not deliberately. The &#8220;cute, childlike, loyal little henchmen who don&#8217;t realize they&#8217;re evil&#8221; concept is a genre unto itself, and both creations are riffs on a long tradition of comedic minion characters. There&#8217;s no evidence Illumination looked at Capcom&#8217;s Servbots and said &#8220;let&#8217;s make those.&#8221;</p><p>But that doesn&#8217;t make the resemblance any less real, or any less fun to point out. If anything, it&#8217;s a case of two different studios independently landing on the same irresistible formula: make the henchmen small, yellow, dumb, sweet, and loyal, and audiences will fall in love with them. Capcom just happened to crack that code first.</p><h2>Credit where it&#8217;s due: the Servbots did it first</h2><p>Here&#8217;s the part Mega Man fans want you to know.</p><p>The timeline isn&#8217;t close. The <strong>Servbots debuted in 1997.</strong> The Minions didn&#8217;t even appear until <em>Despicable Me</em> in <strong>2010</strong>, and didn&#8217;t get their own solo movie until <strong>2015</strong>, nearly two decades after Tron Bonne&#8217;s little yellow crew first chirped their way onto the PlayStation.</p><p>The Servbots even got their own spotlight game, <em>The Misadventures of Tron Bonne</em>, in 1999, where managing and training your little henchmen was the whole point, a full 16 years before Minions did the exact same &#8220;the henchmen are the stars now&#8221; move on the big screen. Servbots remain one of the most beloved parts of the <em>Mega Man Legends</em> series, and a fan-favorite in Capcom crossover games like <em>Marvel vs. Capcom</em>.</p><h2>Minions vs. Servbots: who did it first?</h2><p>No, the Minions probably aren&#8217;t a rip-off of the Servbots, they&#8217;re both just brilliant takes on the same timeless idea. </p><p>But the parallels are genuinely uncanny: little, yellow, LEGO-shaped, childlike, food-obsessed, functionally immortal henchmen who love their evil boss and have no idea they&#8217;re doing anything wrong. If you described one to someone, you&#8217;d be describing both.</p><p>So the next time a Minions movie breaks the box office, spare a thought for Tron Bonne&#8217;s loyal Kobun, the adorable little henchmen who pulled off the whole act back in 1997. </p><p>The Minions may have the billion-dollar franchise, but the Servbots got there first. And honestly? They deserve a comeback of their own. Capcom, we&#8217;re looking at you.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>Wikipedia and Capcom Database</em> (2026), verified for the Servbots&#8217; details (1997 Mega Man Legends debut, the Kobun/&#8221;henchmen&#8221; Japanese name, creator Tron Bonne, the LEGO-minifigure resemblance, the yellow-headed childlike design, the 40-plus-mysterious-41st count, and their status as the series&#8217; most beloved element)</p></li><li><p><em>Mega Man Knowledge Base and the Video Game Characters Database</em> (2021-2026), verified for the Servbots&#8217; characterization (childlike innocence, inability to grasp the morality/illegality of their crimes, near-indestructibility surviving flames and explosions, the &#8220;Bweep!&#8221; limited speech, the curry-rice/spaghetti/coffee food love, and their individual personalities and skills)</p></li><li><p><em>Polygon</em> (July 2026), verified for director Pierre Coffin&#8217;s confirmation that the Minions are functionally immortal (&#8221;we tried multiple times, but they seem to come back alive&#8221;), and <em>Wikipedia</em> for the Minions&#8217; 2010 Despicable Me debut and 2015 solo-film release used in the timeline comparison</p></li></ul>]]></content:encoded></item><item><title><![CDATA[The official TMNT pizzeria is the culmination of 35 years of Ninja Turtles pizza tie-ins]]></title><description><![CDATA[Paramount just opened a real Teenage Mutant Ninja Turtles restaurant in Santa Monica.]]></description><link>https://drezzed.clownfishtv.com/p/the-official-tmnt-pizzeria-is-the</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/the-official-tmnt-pizzeria-is-the</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Thu, 09 Jul 2026 19:58:23 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!p46n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!p46n!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!p46n!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!p46n!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!p46n!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!p46n!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!p46n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!p46n!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!p46n!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!p46n!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!p46n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F13da3b43-0e5c-4534-8564-c01d82a70c38_2720x1530.webp 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Paramount just opened a real Teenage Mutant Ninja Turtles restaurant in Santa Monica. It&#8217;s the culmination of a pizza-promo partnership that goes back to a $20 million Pizza Hut blitz in 1990, a triple-platinum album, and a Domino&#8217;s Easter egg most fans never clocked.</strong></em></p><p>Paramount opened a real <strong>Teenage Mutant Ninja Turtles</strong> pizzeria, and the only surprising thing is that it took this long.</p><p>The first official <strong>TMNT Pizzeria</strong> is open now in <strong>Santa Monica</strong>, grand opening <strong>June 20</strong>, with Foot Clan ninjas working the floor and a genuinely legit New York slice on the menu. It&#8217;s the company&#8217;s first owned-and-operated turtle restaurant, with locations in Mexico and Brazil to follow.</p><p>But strip away the novelty and it&#8217;s the obvious next move. The Turtles have been selling pizza for somebody else for 35 years. Paramount finally decided to keep the money.</p><h2>Pizza is in the TMNT DNA, on purpose</h2><p>The turtles didn&#8217;t always live on pizza. In the original 1984 <strong>Eastman and Laird</strong> comics, they ate whatever, and they drank beer.</p><p>The pizza obsession was a cartoon invention. The <strong>1987</strong> animated series locked Finn, er, the four brothers, into pizza as their defining trait, and it stuck for going on four decades. Pizza became as core to the brand as the masks and the weapons.</p><p>That&#8217;s the thing that made them the single most marketable food mascot in cartoon history. A hero whose entire personality includes &#8220;loves pizza&#8221; is a pizza ad that fights crime between commercials.</p><h2>How TMNT basically saved Pizza Hut in the &#8216;90s</h2><p>Here&#8217;s the part younger fans don&#8217;t know. The Turtles and <strong>Pizza Hut</strong> were a marketing juggernaut, and it started with the 1990 live-action movie.</p><p>Pizza Hut reportedly poured <strong>$20 million</strong> into promoting that film, money that helped make it, at the time, the most successful independent movie ever made. The payoff was bonkers.</p><p>There was a TMNT album sold in Pizza Hut restaurants that went <strong>triple platinum</strong>. There was the infamous <strong>&#8220;Coming Out of Their Shells&#8221;</strong> tour, a 40-city live stage show where the Turtles wore studded denim vests and sang songs like &#8220;Pizza Power&#8221; to arenas full of screaming kids. You could buy it on VHS. Parents could not escape it.</p><p>Pizza Hut slapped its logo on cassettes, cups, VHS giveaways, and tour booklets, turning four cartoon reptiles into walking pizza salesmen. The chain rode the turtle wave straight through the delivery boom of the early &#8216;90s. When the Turtles said pizza was hero fuel, a generation of kids made their parents order in.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!wrL9!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!wrL9!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg 424w, https://substackcdn.com/image/fetch/$s_!wrL9!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg 848w, https://substackcdn.com/image/fetch/$s_!wrL9!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!wrL9!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!wrL9!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg" width="640" height="457" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/f7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:457,&quot;width&quot;:640,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: u/danno147 via Reddit&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: u/danno147 via Reddit" title="Image: u/danno147 via Reddit" srcset="https://substackcdn.com/image/fetch/$s_!wrL9!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg 424w, https://substackcdn.com/image/fetch/$s_!wrL9!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg 848w, https://substackcdn.com/image/fetch/$s_!wrL9!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!wrL9!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff7480f3b-eef5-42a0-835f-42ac824293cc_640x457.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>The Domino&#8217;s Easter egg nobody talks about</h2><p>Funny wrinkle, though. In that same 1990 movie, the pizza the Turtles actually order on screen wasn&#8217;t Pizza Hut. It was <strong>Domino&#8217;s</strong>.</p><p>Domino&#8217;s got the in-universe product placement. Look close and you&#8217;ll spot the <strong>Noid</strong>, Domino&#8217;s weird claymation mascot, as a toy in the sewer during the opening credits, and again on a promo napkin Donatello uses while eating.</p><p>So the Turtles advertised one chain in the fiction and a different one in the marketing. Pizza Hut wisely stuck its ad on the front of the VHS once the movie was a smash, and from there owned the partnership for decades. Domino&#8217;s got the cameo. Pizza Hut got the empire.</p><h2>The promos never really stopped</h2><p>This wasn&#8217;t just a &#8216;90s thing. The Pizza Hut partnership kept rebooting alongside the movies.</p><p>The <strong>2014</strong> reboot brought back Cheesy Bites, a co-branded TV spot, and a &#8220;hidden menu&#8221; of each turtle&#8217;s favorite pizza. For 2023&#8217;s <em>Mutant Mayhem</em>, Pizza Hut ran its wildest stunt yet: <strong>Underground Deliveries</strong>, where Manhattan customers texted a turtle emoji and got a hot pie hand-delivered to a marked drop zone inside a subway station, a wink at the turtles&#8217; sewer home. There was an AR game and themed boxes too.</p><p>Thirty-plus years, same playbook, refreshed each time a new movie hit. The Turtles move pizza. It&#8217;s what they do.</p><h2>Why Paramount finally opened its own restaurant</h2><p>Which brings us back to Santa Monica, and why this is a business story and not just a fun field trip.</p><p>For three and a half decades, the Turtles&#8217; pizza superpower printed money for <em>other companies</em>. Pizza Hut got the album, the tour, the delivery boom. Domino&#8217;s got the cameo. Paramount licensed the characters and watched the pizza chains cash in on the association it created.</p><p>The new pizzeria flips that. It&#8217;s run under <strong>Paramount Products &amp; Experiences</strong>, headed by <strong>Josh Silverman</strong>, a Disney-Marvel-Mattel veteran brought in to turn the brand into places people physically go. Instead of renting the turtles&#8217; pizza power to Pizza Hut for a campaign, Paramount built a restaurant, put its own brand on the door, and keeps the slice money itself.</p><p>It&#8217;s the same logic driving every studio right now: stop licensing your IP&#8217;s superpower to partners, capture it directly. The Turtles spent 35 years being the best pizza commercial ever made. Paramount finally opened the pizza place.</p><p>Cowabunga, vertically integrated.</p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, visit <a href="https://clownfishtv.com/">clownfishtv.com</a>. Watch the show on YouTube at <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> where new episodes drop daily. Subscribe to the Clownfish TV podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>, and wherever else you get your podcasts. Sign up for the free newsletter at <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>.</em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>Looper and GeekTyrant</em> (2023-2025), verified for the $20 million Pizza Hut 1990 film promotion, the triple-platinum album, and the Coming Out of Their Shells tour details</p></li><li><p><em>Popverse</em> (July 2023), verified for the 1987 cartoon establishing the pizza obsession, the comics-era origins, and the Pizza Hut partnership history</p></li><li><p><em>CBR</em> (January 2021), verified for the Domino&#8217;s in-movie product placement and the Noid Easter eggs in the 1990 film</p></li><li><p><em>Hollywood Reporter</em> (July 2014), verified for the 2014 reboot Pizza Hut campaign, Cheesy Bites, and the hidden-menu promotion</p></li><li><p><em>Pizza Hut/Paramount via StockTitan and Time Out</em> (June 2023), verified for the Mutant Mayhem Underground Deliveries subway stunt and the AR game</p></li><li><p><em>Santa Monica Daily Press and LA Mag</em> (June 2026), verified for the new pizzeria&#8217;s June 20 opening, the Paramount Products &amp; Experiences and Josh Silverman details</p></li></ul>]]></content:encoded></item><item><title><![CDATA[From Goldie Hawn to Demi Lovato: celebrities who swear they’ve seen UFOs and aliens]]></title><description><![CDATA[Turns out the Nixon&#8211;Jackie Gleason alien legend is far from the only Hollywood close encounter.]]></description><link>https://drezzed.clownfishtv.com/p/from-goldie-hawn-to-demi-lovato-celebrities</link><guid isPermaLink="false">https://drezzed.clownfishtv.com/p/from-goldie-hawn-to-demi-lovato-celebrities</guid><dc:creator><![CDATA[Derek Gibbs]]></dc:creator><pubDate>Thu, 09 Jul 2026 19:52:20 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!gk5M!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7de31c2e-5828-4158-bbdd-f32a797962f8_2720x1530.webp" length="0" type="image/jpeg"/><content:encoded><![CDATA[<div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!gk5M!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7de31c2e-5828-4158-bbdd-f32a797962f8_2720x1530.webp" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!gk5M!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7de31c2e-5828-4158-bbdd-f32a797962f8_2720x1530.webp 424w, https://substackcdn.com/image/fetch/$s_!gk5M!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7de31c2e-5828-4158-bbdd-f32a797962f8_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!gk5M!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7de31c2e-5828-4158-bbdd-f32a797962f8_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!gk5M!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7de31c2e-5828-4158-bbdd-f32a797962f8_2720x1530.webp 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!gk5M!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7de31c2e-5828-4158-bbdd-f32a797962f8_2720x1530.webp" width="1456" height="819" 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https://substackcdn.com/image/fetch/$s_!gk5M!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7de31c2e-5828-4158-bbdd-f32a797962f8_2720x1530.webp 848w, https://substackcdn.com/image/fetch/$s_!gk5M!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7de31c2e-5828-4158-bbdd-f32a797962f8_2720x1530.webp 1272w, https://substackcdn.com/image/fetch/$s_!gk5M!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F7de31c2e-5828-4158-bbdd-f32a797962f8_2720x1530.webp 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p><em><strong>Turns out the Nixon&#8211;Jackie Gleason alien legend is far from the only Hollywood close encounter. A surprising number of famous faces say they&#8217;ve personally seen UFOs, or even met aliens. Here are the wildest celebrity encounters, in their own words.</strong></em></p><p>We recently dug into the wild legend of President Nixon supposedly showing <strong>Jackie Gleason</strong> some dead aliens. But it turns out Gleason is in <em>very</em> crowded company.</p><p>A shocking number of celebrities say they&#8217;ve had their own close encounters, from distant lights in the sky to full-on face-to-face meetings. Here&#8217;s a rundown of the most famous, and most bizarre, celebrity UFO stories, straight from the stars themselves. (A fair note up front: these are personal accounts, not proof of anything. But they sure are fun.)</p><h2>Goldie Hawn: &#8220;It felt like the finger of God&#8221;</h2><p>Let&#8217;s start with one of the most detailed, and strangest.</p><p>Actress <strong>Goldie Hawn</strong> says she had a powerful alien encounter in the California desert when she was around 20. She recalls a high-pitched sound, then seeing silver, triangular-headed beings, &#8220;silver in color, slash for a mouth, tiny little nose, no ears.&#8221;</p><p>She says they touched her face, and rather than being terrified, she felt overwhelmed with love. &#8220;It felt like the finger of God,&#8221; she said on Apple Fitness+&#8217;s <em>Time to Walk</em>. &#8220;It was the most benevolent, loving feeling&#8230; It was filled with light.&#8221; She admits she&#8217;ll never really know what happened, and says she kind of likes it that way.</p><h2>Kurt Russell: the accidental Phoenix Lights witness</h2><p>Here&#8217;s one that connects to Goldie in a genuinely great way.</p><p>Goldie&#8217;s longtime partner <strong>Kurt Russell</strong> has an unbelievable claim: he says he was the pilot who first <em>reported</em> the famous 1997 &#8220;Phoenix Lights,&#8221; one of the most witnessed UFO events in history. Russell says he was flying his private plane into Phoenix, saw a triangle formation of lights, and radioed it in.</p><p>The kicker? He says he forgot all about it for years, until he was home watching a UFO documentary with Goldie, saw the Phoenix Lights segment, and realized: <em>&#8220;Wait a minute, that&#8217;s the night I was landing in Phoenix.&#8221;</em></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!KZfr!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!KZfr!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg 424w, https://substackcdn.com/image/fetch/$s_!KZfr!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg 848w, https://substackcdn.com/image/fetch/$s_!KZfr!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!KZfr!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!KZfr!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg" width="1456" height="819" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:819,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;29 Years Ago, What Appeared in the Sky Over Phoenix Left Thousands Silent  and in Fear&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="29 Years Ago, What Appeared in the Sky Over Phoenix Left Thousands Silent  and in Fear" title="29 Years Ago, What Appeared in the Sky Over Phoenix Left Thousands Silent  and in Fear" srcset="https://substackcdn.com/image/fetch/$s_!KZfr!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg 424w, https://substackcdn.com/image/fetch/$s_!KZfr!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg 848w, https://substackcdn.com/image/fetch/$s_!KZfr!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!KZfr!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3027ee3c-aacb-45bb-815f-a5db39110898_2560x1440.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>Demi Lovato: on a first-name basis with the &#8220;E.T.s&#8221;</h2><p>Now for one of the most committed believers in Hollywood.</p><p>Singer <strong>Demi Lovato</strong> is such a devoted believer that she made an entire Peacock docuseries about it, <em>Unidentified with Demi Lovato</em>. She&#8217;s described seeing a glowing blue orb in Joshua Tree, and has told an even wilder story of three beings appearing in her room who offered to show her their planet.</p><p>Lovato also famously pushed back on the word &#8220;alien,&#8221; calling it a &#8220;derogatory&#8221; term and preferring &#8220;E.T.&#8221; Whatever you call them, she&#8217;s convinced they&#8217;re friendly: &#8220;I haven&#8217;t seen any zapping happen&#8230; Maybe they&#8217;re just trying to get along!&#8221;</p><h2>Miley Cyrus: chased by a &#8220;flying snowplow&#8221;</h2><p>This one comes with a very honest disclaimer.</p><p><strong>Miley Cyrus</strong> told <em>Interview</em> magazine she was driving through San Bernardino when she got &#8220;chased down by some sort of UFO,&#8221; which she memorably described as looking like &#8220;a flying snowplow&#8221; glowing yellow. She says she even made eye contact with something inside, and that other cars stopped to look too.</p><p>Her refreshingly candid caveat: she admitted she&#8217;d bought some questionable substances earlier, &#8220;so it could have been the weed wax.&#8221; Still, she says the experience shook her for days: &#8220;I couldn&#8217;t really look at the sky the same.&#8221;</p><h2>Aaron Rodgers: a scene straight out of &#8220;Independence Day&#8221;</h2><p>The NFL has a believer too.</p><p>Quarterback <strong>Aaron Rodgers</strong> says that back in 2005, he and some friends saw an otherworldly object after a siren went off near a nuclear plant. &#8220;It was like a scene out of <em>Independence Day</em>,&#8221; he recalled, adding that they even saw fighter jets seeming to chase it. &#8220;Nobody said a word. We all kind of looked at each other like, did we just see what we think we just saw?&#8221;</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!VUaJ!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!VUaJ!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg 424w, https://substackcdn.com/image/fetch/$s_!VUaJ!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg 848w, https://substackcdn.com/image/fetch/$s_!VUaJ!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!VUaJ!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!VUaJ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg" width="720" height="405" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/f6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:405,&quot;width&quot;:720,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;Image: Dawg Pound Daily&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="Image: Dawg Pound Daily" title="Image: Dawg Pound Daily" srcset="https://substackcdn.com/image/fetch/$s_!VUaJ!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg 424w, https://substackcdn.com/image/fetch/$s_!VUaJ!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg 848w, https://substackcdn.com/image/fetch/$s_!VUaJ!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!VUaJ!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff6cf4196-b072-4487-b387-4df10c84b4a1_720x405.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg role="img" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><title></title><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2>Kacey Musgraves: two sightings and a real fear</h2><p>Country star <strong>Kacey Musgraves</strong> is a lifelong sky-watcher, and says it&#8217;s paid off with two UFO sightings.</p><p>She described seeing a strange object in Mexico that looked like &#8220;the underbelly of a bird&#8221; before it started glowing and shifted into an X-pattern. Days later, near her Nashville home, she says she saw &#8220;two great balls of fire&#8221; overhead. The experiences left a mark, she now says one of her biggest fears is being abducted.</p><h2>Woody Harrelson: lights over Ohio</h2><p>Actor <strong>Woody Harrelson</strong> told Stephen Colbert about a 1974 sighting from his Ohio teen years. He says the whole street came outside to watch blinking lights zip impossibly fast across the night sky, darting around before finally shooting off. &#8220;Then finally just, whoosh, went somewhere else,&#8221; he recalled. &#8220;Some other world.&#8221;</p><h2>Muhammad Ali: the boxing legend who watched the skies</h2><p>One of the older, and coolest, entries.</p><p>Boxing icon <strong>Muhammad Ali</strong> was a genuine UFO enthusiast who claimed multiple sightings, including one over New York&#8217;s Central Park during an early-morning run. He described &#8220;a brilliant light hanging as if by an invisible thread,&#8221; and said he saw similar objects on several occasions.</p><h2>The honorable mentions</h2><p>Plenty more stars belong on this list:</p><ul><li><p><strong>Nick Jonas</strong> says he saw three flying saucers while playing basketball as a kid, and remains &#8220;obsessed with UFO stuff.&#8221;</p></li><li><p><strong>Steven Spielberg</strong>, who&#8217;s now made four alien films including this year&#8217;s <em>Disclosure Day</em>, has long said he believes people have genuinely seen UFOs.</p></li><li><p><strong>Tom DeLonge</strong> of Blink-182 famously stepped back from music to seriously research UFOs, co-founding an organization dedicated to studying them.</p></li></ul><h2>The bottom line</h2><p>Here&#8217;s the takeaway.</p><p>Whether you think these stars saw genuine extraterrestrials, misidentified planes and drones, or (in Miley&#8217;s honest case) something in their system, the sheer number of celebrities with UFO stories is genuinely striking. Some, like Goldie Hawn and Demi Lovato, describe life-changing encounters. Others, like Kurt Russell, stumbled into famous sightings without even realizing it at first.</p><p>None of it counts as proof of anything, of course, celebrities are just as capable of misremembering or misidentifying as the rest of us. But it&#8217;s a fun reminder that stargazing and wondering &#8220;are we alone?&#8221; is a universal human thing, one that doesn&#8217;t care how famous you are. And with UFOs having a genuine cultural moment right now, don&#8217;t be surprised if the celebrity-encounter list keeps growing. The truth, as they say, is out there, and apparently a lot of famous people think they&#8217;ve seen it.</p><div><hr></div><h2>Want More Clownfish TV?</h2><p><em>This article was brought to you in part by The Reefers of <a href="https://more.clownfishtv.com/">more.clownfishtv.com</a>. Free subscribers get articles like this one in their inbox. Paid subscribers get the full Clownfish TV podcast feed, livestreams, and members-only episodes that never hit YouTube.</em></p><p><em>D/REZZED is part of Clownfish TV. For more news, views, and rants on gaming, tech, and pop culture, watch <a href="https://youtube.com/@ClownfishTV">@ClownfishTV</a> on YouTube and find the podcast on <a href="https://podcasts.apple.com/us/podcast/clownfish-tv-podcasts/id1726838629">Apple Podcasts</a>, <a href="https://open.spotify.com/show/4Tu83D1NcCmh7K1zHIedvg">Spotify</a>, and <a href="https://www.iheart.com/podcast/263-clownfish-tv-podcasts-143985039">iHeart</a>.</em></p><div><hr></div><p><em><strong>Article compiled and edited by Derek Gibbs (entertainment editor) and the Clownfish TV newsroom.</strong></em></p><div><hr></div><p><strong>Hat Tips:</strong></p><ul><li><p><em>People and Today</em> (2023-2025), verified for Goldie Hawn&#8217;s desert encounter (the &#8220;finger of God&#8221; and silver-being descriptions, via Apple Fitness+&#8217;s <em>Time to Walk</em>) and the details of her account</p></li><li><p><em>Interview Magazine, Entertainment Weekly, and Variety</em> (2021-2025), verified for Miley Cyrus&#8217;s &#8220;flying snowplow&#8221; account and weed-wax caveat, and Demi Lovato&#8217;s <em>Unidentified</em> docuseries, Joshua Tree orb, and &#8220;aliens is derogatory&#8221; comments</p></li><li><p><em>IndieWire and Jimmy Kimmel Live! (via reporting)</em> (2018), verified for Kurt Russell&#8217;s claim to have reported the 1997 Phoenix Lights and realizing it years later while watching a documentary with Goldie Hawn</p></li><li><p><em>Additional celebrity accounts</em> verified via reporting from AOL, Toofab, and Us Weekly, including Aaron Rodgers&#8217;s 2005 sighting, Kacey Musgraves&#8217;s two sightings, Woody Harrelson&#8217;s 1974 Ohio account (via The Late Show), Muhammad Ali&#8217;s Central Park sightings, Nick Jonas, Steven Spielberg, and Tom DeLonge</p></li></ul>]]></content:encoded></item></channel></rss>